{"id":24677,"date":"2023-07-18T13:09:32","date_gmt":"2023-07-18T13:09:32","guid":{"rendered":"https:\/\/www.nvecta.com\/blog\/?post_type=web-story&#038;p=24677"},"modified":"2023-07-26T08:47:58","modified_gmt":"2023-07-26T08:47:58","slug":"demographic-segmentation","status":"publish","type":"web-story","link":"https:\/\/www.nvecta.com\/blog\/web-stories\/demographic-segmentation\/","title":{"rendered":"Unlocking Success: Demographic Segmentation and Its Benefits"},"content":{"rendered":"<p><html amp=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"\/><meta name=\"viewport\" content=\"width=device-width,minimum-scale=1,initial-scale=1\"\/><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0.js\"><\/script><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0\/amp-story-1.0.js\" custom-element=\"amp-story\"><\/script><link href=\"https:\/\/fonts.googleapis.com\/css2?display=swap&amp;family=Trykker&amp;family=Roboto\" rel=\"stylesheet\"\/>\n<style amp-boilerplate=\"\">body{-webkit-animation:-amp-start 8s steps(1,end) 0s 1 normal both;-moz-animation:-amp-start 8s steps(1,end) 0s 1 normal both;-ms-animation:-amp-start 8s steps(1,end) 0s 1 normal both;animation:-amp-start 8s steps(1,end) 0s 1 normal both}@-webkit-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@-moz-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@-ms-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@-o-keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}@keyframes -amp-start{from{visibility:hidden}to{visibility:visible}}<\/style>\n<p><noscript><\/p>\n<style amp-boilerplate=\"\">body{-webkit-animation:none;-moz-animation:none;-ms-animation:none;animation:none}<\/style>\n<p><\/noscript><\/p>\n<style amp-custom=\"\">\n              h1, h2, h3 { font-weight: normal; }<\/p>\n<p>              amp-story-page {\n                background-color: #131516;\n              }<\/p>\n<p>              amp-story-grid-layer {\n                overflow: visible;\n              }<\/p>\n<p>              @media (max-aspect-ratio: 9 \/ 16)  {\n                @media (min-aspect-ratio: 320 \/ 678) {\n                  amp-story-grid-layer.grid-layer {\n                    margin-top: calc((100% \/ 0.5625 - 100% \/ 0.6666666666666666) \/ 2);\n                  }\n                }\n              }<\/p>\n<p>              @media not all and (min-resolution:.001dpcm) {\n                @media {\n                  p.text-wrapper > span {\n                    font-size: calc(100% - 0.5px);\n                  }\n                }\n              }<\/p>\n<p>              .page-fullbleed-area,\n              .page-background-overlay-area {\n                position: absolute;\n                overflow: hidden;\n                width: 100%;\n                left: 0;\n                height: calc(1.1851851851851851 * 100%);\n                top: calc((1 - 1.1851851851851851) * 100% \/ 2);\n              }<\/p>\n<p>              .element-overlay-area {\n                position: absolute;\n                width: 100%;\n                height: 100%;\n                top: 0;\n                left: 0;\n              }<\/p>\n<p>              .page-safe-area {\n                overflow: visible;\n                position: absolute;\n                top: 0;\n                bottom: 0;\n                left: 0;\n                right: 0;\n                width: 100%;\n                height: calc(0.84375 * 100%);\n                margin: auto 0;\n              }<\/p>\n<p>              .mask {\n                position: absolute;\n                overflow: hidden;\n              }<\/p>\n<p>              .fill {\n                position: absolute;\n                top: 0;\n                left: 0;\n                right: 0;\n                bottom: 0;\n                margin: 0;\n              }<\/p>\n<p>              @media (prefers-reduced-motion: no-preference) {\n                .animation-wrapper {\n                  opacity: var(--initial-opacity);\n                  transform: var(--initial-transform);\n                }\n              }<\/p>\n<p>              amp-story-grid-layer.align-bottom {\n                align-content: end;\n                padding: 0;\n              }<\/p>\n<p>              .captions-area {\n                padding: 0 32px 0;\n              }<\/p>\n<p>              amp-story-captions {\n                margin-bottom: 16px;\n                text-align: center;\n              }<\/p>\n<p>              amp-story-captions span {\n                display: inline-block;\n                margin: 0;\n                padding: 6px 12px;\n                vertical-align: middle;\n                border-radius: 15px;\n                background: rgba(11, 11, 11, 0.6);\n                color: rgba(255, 255, 255, 1);\n                font-family: -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, Oxygen-Sans, Ubuntu, Cantarell, \"Helvetica Neue\", sans-serif;;\n                font-size: calc(4 * var(--story-page-vw));\n                line-height: 1.4;\n                word-break: break-word;\n                word-wrap: break-word;\n                overflow-wrap: break-word;\n              }\n              <\/style>\n<p><meta name=\"web-stories-replace-head-start\"\/><title>Unlocking Success: Demographic Segmentation and Its Benefits<\/title><link rel=\"canonical\" href=\"https:\/\/www.nvecta.com\/blog\/web-stories\/demographic-segmentation\/\"\/><meta name=\"web-stories-replace-head-end\"\/><\/head><body><amp-story standalone=\"\" publisher=\"NotifyVisitors Blog\" publisher-logo-src=\"https:\/\/cdn3.notifyvisitors.com\/blog\/wp-content\/uploads\/2023\/06\/NV-logo.png\" title=\"Unlocking Success: Demographic Segmentation and Its Benefits\" poster-portrait-src=\"https:\/\/cdn3.notifyvisitors.com\/blog\/wp-content\/uploads\/2023\/07\/Copy-of-Copy-of-Untitled-Design.png\"><amp-story-page id=\"53ece471-d87a-4e9d-9d33-908102e5c322\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#2d2a35\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-89aaefa1-b2cb-4222-9809-60637b1c39f7\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.2233%;width:100%;height:73.94822%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-168933f8-16c7-41ae-94a0-d339ec226611\">\n<div style=\"position:absolute;width:100%;height:120.20423%;left:0%;top:-10.10212%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3024&amp;h=4032&amp;fit=max\" alt=\"gray Apple wireless keyboard beside black tablet computer and stylus pen\" srcSet=\"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3024&amp;h=4032&amp;fit=max 3024w,https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2419&amp;h=3225&amp;fit=max 2419w,https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1814&amp;h=2419&amp;fit=max 1814w,https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1209&amp;h=1612&amp;fit=max 1209w,https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=604&amp;h=805&amp;fit=max 604w,https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=453&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:17.23301%;top:74.75728%;width:65.53398%;height:30.90615%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7407407407407408% 0.7407407407407408% 0.7407407407407408% 0.7407407407407408% \/ 1.0471204188481675% 1.0471204188481675% 1.0471204188481675% 1.0471204188481675%\" id=\"el-c4e87553-11d8-4d27-9c85-2591336413d2\">\n<h1 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.4148148148148152% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.517799em;line-height:1.18;text-align:center;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"What_is_Demographic_Segmentation_Importance_and_Benefit\"><\/span><span><span style=\"color: #eec2bc\">What is Demographic Segmentation? Importance and Benefit<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"69af32e2-091a-4b45-ad74-6a606d343007\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-0194a0d4-9846-473c-a3bd-9f7b245199e1\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:65.85761%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-ba6aabee-47d5-47ec-8522-eaf3b176a8a7\">\n<div style=\"position:absolute;width:148.19435%;height:100%;left:-24.09718%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5030&amp;h=3353&amp;fit=max\" alt=\"person using black iPad\" srcSet=\"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5030&amp;h=3353&amp;fit=max 5030w,https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4024&amp;h=2682&amp;fit=max 4024w,https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3018&amp;h=2012&amp;fit=max 3018w,https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2012&amp;h=1341&amp;fit=max 2012w,https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1006&amp;h=671&amp;fit=max 1006w,https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:7.9288%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 4.081632653061225% 4.081632653061225% 4.081632653061225% 4.081632653061225%\" id=\"el-354e4319-d1bf-45a8-ac64-fa61f084f81b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">What is demographic segmentation?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:18.20388%;top:82.20065%;width:63.34951%;height:24.59547%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7662835249042145% 0.7662835249042145% 0.7662835249042145% 0.7662835249042145% \/ 1.3157894736842104% 1.3157894736842104% 1.3157894736842104% 1.3157894736842104%\" id=\"el-e7bd166b-d8bd-4973-a5de-d6f7fc6dd979\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.09698275862068924% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span>Demographic segmentation&nbsp;involves segmenting your market based on demographic factors such as age, gender, family size, family situation, race, ethnicity, annual income, religion, and education.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"10271bd9-a1fe-4985-a8ed-430fecb4e6bb\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-43229fc4-22d2-454c-a3d7-9ededb4e010b\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:43.68932%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-88063752-878c-4f5a-b72a-e432aa8d6632\">\n<div style=\"position:absolute;width:100%;height:101.74112%;left:0%;top:-0.87056%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3997&amp;h=2665&amp;fit=max\" alt=\"A group of friends at a coffee shop\" srcSet=\"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3997&amp;h=2665&amp;fit=max 3997w,https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3197&amp;h=2132&amp;fit=max 3197w,https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2398&amp;h=1599&amp;fit=max 2398w,https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1598&amp;h=1065&amp;fit=max 1598w,https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=799&amp;h=533&amp;fit=max 799w,https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:7.9288%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 4.081632653061225% 4.081632653061225% 4.081632653061225% 4.081632653061225%\" id=\"el-3a1c7e7b-6d10-4610-96b7-8136929432ed\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Why is demographic segmentation important?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:10.92233%;top:57.60518%;width:9.70874%;height:4.69256%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.896551724137931% 6.896551724137931% 6.896551724137931% 6.896551724137931%\" id=\"el-42ba1fd1-74ae-4b8d-922e-7d2de912071a\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">01<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:24.51456%;top:58.25243%;width:49.51456%;height:3.23625%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 10% 10% 10% 10%\" id=\"el-9ccc9404-723d-4029-8db4-9c99acd67ae3\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Better marketing&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:24.51456%;top:65.69579%;width:71.60194%;height:32.03883%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% \/ 1.0101010101010102% 1.0101010101010102% 1.0101010101010102% 1.0101010101010102%\" id=\"el-03db0351-bc64-481f-a4c2-ff0784cb45da\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.4576271186440677% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">Brands and businesses can integrate the demographic data of their current and prospective markets into their marketing and advertising systems. This will help them in targeting each customer section better.&nbsp;<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"9fe6b5b2-faee-4e8a-86a8-a596af9dc21c\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-3615ff1e-a3e0-47dc-8654-b6e181dc0a99\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:43.68932%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-a18b7a05-c2a8-4aff-a92f-d1639e08a278\">\n<div style=\"position:absolute;width:100%;height:101.7284%;left:0%;top:-0.8642%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4272&amp;h=2848&amp;fit=max\" alt=\"person wearing white dress shirt\" srcSet=\"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4272&amp;h=2848&amp;fit=max 4272w,https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3417&amp;h=2278&amp;fit=max 3417w,https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2563&amp;h=1709&amp;fit=max 2563w,https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1708&amp;h=1139&amp;fit=max 1708w,https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=854&amp;h=569&amp;fit=max 854w,https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:7.9288%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 4.081632653061225% 4.081632653061225% 4.081632653061225% 4.081632653061225%\" id=\"el-2fbc8adb-7deb-442d-bfc3-86f9af7b421a\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Why is demographic segmentation important?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:58.25243%;width:49.51456%;height:3.23625%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 10% 10% 10% 10%\" id=\"el-14a5357f-b0b3-4375-bfc1-4772ed330ff5\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Luxury targeting&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:65.53398%;width:71.60194%;height:28.15534%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% \/ 1.1494252873563218% 1.1494252873563218% 1.1494252873563218% 1.1494252873563218%\" id=\"el-396ee458-5d22-46f9-b92a-868c6376169c\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.4576271186440677% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">Luxury brands use demographic segmentation to target customers based on average income, focusing their marketing efforts on the affluent segment of society.<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:9.70874%;top:57.44337%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-7afda7c1-9434-4b15-940f-7db04c68f242\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">02<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"cf2971ff-2db5-4c95-a20a-84c6c6f23335\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-8226dddd-d776-4433-a251-938d784abe17\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:43.68932%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-9984e8c1-1b40-4d48-9733-4f3b765d21b8\">\n<div style=\"position:absolute;width:100%;height:101.39355%;left:0%;top:-0.69677%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4709&amp;h=3129&amp;fit=max\" alt=\"black metal empty building\" srcSet=\"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4709&amp;h=3129&amp;fit=max 4709w,https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3767&amp;h=2503&amp;fit=max 3767w,https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2825&amp;h=1877&amp;fit=max 2825w,https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1883&amp;h=1251&amp;fit=max 1883w,https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=941&amp;h=625&amp;fit=max 941w,https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=226&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:7.9288%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 4.081632653061225% 4.081632653061225% 4.081632653061225% 4.081632653061225%\" id=\"el-ea5628fb-3d76-4608-a888-53e00ed32ab0\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Why is demographic segmentation important?<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25%;top:58.25243%;width:49.51456%;height:3.23625%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 10% 10% 10% 10%\" id=\"el-f1e48e47-d3a8-4fb3-95ba-72f01b4ce28f\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Industrial campaigns&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25%;top:65.53398%;width:71.60194%;height:28.15534%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% \/ 1.1494252873563218% 1.1494252873563218% 1.1494252873563218% 1.1494252873563218%\" id=\"el-f738a01f-e414-4543-8cd6-5e320c6ca44d\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.4576271186440677% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">Demographic segmentation enhances industrial campaigns by targeting specific sectors, job designations, and job roles, leading to a significant increase in ROI.<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:9.70874%;top:57.44337%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-2185bc6a-108a-41b8-a070-d5273f645930\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">03<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"bc33cae7-d386-4abd-888b-a24f97636890\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#2d2a35\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-8e0022da-7d1f-4e5a-a943-7a537235a3ae\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:5.82524%;top:83.65696%;width:88.1068%;height:11.16505%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5509641873278237% 0.5509641873278237% 0.5509641873278237% 0.5509641873278237% \/ 2.898550724637681% 2.898550724637681% 2.898550724637681% 2.898550724637681%\" id=\"el-53d35ae6-3846-4b01-9604-b24d57863088\">\n<h3 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.537190082644628% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.420712em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"Advantages_of_demographic_segmentation\"><\/span><span><span style=\"font-weight: 700; color: #fff0d8\">Advantages of demographic segmentation<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.2233%;width:100%;height:77.83172%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-da259bf2-99c8-421e-bd21-3a2ce7cc4815\">\n<div style=\"position:absolute;width:100%;height:128.48232%;left:0%;top:-14.24116%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3644&amp;h=5466&amp;fit=max\" alt=\"man holding white ceramic teacup\" srcSet=\"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3644&amp;h=5466&amp;fit=max 3644w,https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2915&amp;h=4373&amp;fit=max 2915w,https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2186&amp;h=3279&amp;fit=max 2186w,https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1457&amp;h=2186&amp;fit=max 1457w,https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=728&amp;h=1092&amp;fit=max 728w,https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=510&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"70354c98-7f97-4e04-b8fa-94bda7aa236c\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-352494f0-831c-4ff5-87c6-d85c5be28bb8\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:5.33981%;width:100%;height:44.82201%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-c806e095-f6b4-4376-ad58-5eabf7f7eec0\">\n<div style=\"position:absolute;width:100%;height:223.10468%;left:0%;top:-61.55234%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3456&amp;h=5184&amp;fit=max\" alt=\"turned on gold iphone 6\" srcSet=\"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3456&amp;h=5184&amp;fit=max 3456w,https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2764&amp;h=4146&amp;fit=max 2764w,https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2073&amp;h=3110&amp;fit=max 2073w,https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1382&amp;h=2073&amp;fit=max 1382w,https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=691&amp;h=1037&amp;fit=max 691w,https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=510&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.13592%;top:55.01618%;width:9.70874%;height:4.69256%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.896551724137931% 6.896551724137931% 6.896551724137931% 6.896551724137931%\" id=\"el-054c4e63-0ccd-4a3e-9e75-48e48980449b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">01<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:55.66343%;width:49.51456%;height:3.23625%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 10% 10% 10% 10%\" id=\"el-f9a9befb-459e-4776-951a-9d05b8645622\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Easily obtainable data&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.72816%;top:63.59223%;width:62.62136%;height:36.40777%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 0.8888888888888888% 0.8888888888888888% 0.8888888888888888% 0.8888888888888888%\" id=\"el-d764012b-e44f-491c-b5cc-18a0afa8c6e8\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5232558139534882% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">One of the prime benefits of demographic segmentation is that demographic data are easily available. Businesses can pull specifics of their choice from government-maintained census data to target their customers.&nbsp;<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:0.24272%;top:5.98706%;width:99.02913%;height:44.01294%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-91744aaf-e8bb-4a8e-9166-972d8baeb866\">\n<div style=\"position:absolute;width:100%;height:100.01041%;left:0%;top:-0.00521%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4810&amp;h=3207&amp;fit=max\" alt=\"graphs of performance analytics on a laptop screen\" srcSet=\"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4810&amp;h=3207&amp;fit=max 4810w,https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3848&amp;h=2566&amp;fit=max 3848w,https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2886&amp;h=1924&amp;fit=max 2886w,https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1924&amp;h=1283&amp;fit=max 1924w,https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=962&amp;h=641&amp;fit=max 962w,https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 99vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"5476faa5-437b-4965-93ed-5f7ae49c8849\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-14dcbb6a-7b77-4042-b3c4-b1b19c64dab3\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:5.33981%;width:100%;height:44.82201%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-0a0cf9af-b498-4b2a-96aa-89ff3492114f\">\n<div style=\"position:absolute;width:100%;height:107.64603%;left:0%;top:-3.82301%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3008&amp;h=2177&amp;fit=max\" alt=\"person using MacBook Pro\" srcSet=\"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3008&amp;h=2177&amp;fit=max 3008w,https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2406&amp;h=1741&amp;fit=max 2406w,https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1804&amp;h=1306&amp;fit=max 1804w,https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1203&amp;h=871&amp;fit=max 1203w,https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=601&amp;h=435&amp;fit=max 601w,https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=246&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.13592%;top:55.01618%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-cc138139-ddaf-46f1-82a5-1f43000dd741\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">02<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:55.66343%;width:49.51456%;height:6.79612%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 4.761904761904762% 4.761904761904762% 4.761904761904762% 4.761904761904762%\" id=\"el-0031dd97-9f0d-4544-a206-02b7f8d54050\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Straightforward targeting and analysis&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.72816%;top:64.72492%;width:62.62136%;height:28.15534%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 1.1494252873563218% 1.1494252873563218% 1.1494252873563218% 1.1494252873563218%\" id=\"el-3d719ae9-4376-4a87-844d-786f59c8a3b9\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5232558139534882% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">The segmentation tool provides analytical reporting, offering detailed insights on customer behavior, top-performing campaigns, and more.<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"80636a83-529a-4160-aa27-7d07bec68a16\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-89821ba3-1459-48cd-882f-1da5bbcb7688\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:5.33981%;width:100%;height:44.82201%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-d1937377-10b1-4180-9b12-0cf3ce3e6881\">\n<div style=\"position:absolute;width:100.72651%;height:100%;left:-0.36326%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5732&amp;h=3826&amp;fit=max\" alt=\"a pile of money sitting on top of a wooden floor\" srcSet=\"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5732&amp;h=3826&amp;fit=max 5732w,https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4585&amp;h=3060&amp;fit=max 4585w,https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3439&amp;h=2295&amp;fit=max 3439w,https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2292&amp;h=1530&amp;fit=max 2292w,https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1146&amp;h=765&amp;fit=max 1146w,https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.13592%;top:55.01618%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-c545576e-7b69-48ea-b759-53a01f568d5b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">03<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:55.66343%;width:49.51456%;height:3.23625%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 10% 10% 10% 10%\" id=\"el-9171486f-f11a-444b-8f88-ee436be39806\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Cost-effectiveness&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.72816%;top:64.72492%;width:62.62136%;height:28.15534%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 1.1494252873563218% 1.1494252873563218% 1.1494252873563218% 1.1494252873563218%\" id=\"el-42129a2f-204f-44e0-84a9-82062f87c69b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5232558139534882% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">Demographic segmentation is cost-effective, especially when using census data, resulting in significant profits compared to the expense.<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:20.87379%;top:0;width:62.62136%;height:4.04531%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 8% 8% 8% 8%\" id=\"el-fb0f5fb7-2e36-400a-bf27-70a19c73f8cf\"><a href=\"https:\/\/www.notifyvisitors.com\/pb\/blog\/inbound-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5813953488372093% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.323625em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Read Full Blog&nbsp; for more<\/span><\/span><\/p>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><\/amp-story><\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover the power of Demographic Segmentation. Learn its importance and benefits in targeting customers effectively. Boost your marketing strategy now!<\/p>\n","protected":false},"author":3,"featured_media":24678,"template":"","meta":{"web_stories_publisher_logo":23087,"web_stories_poster":[],"web_stories_products":[],"footnotes":""},"web_story_category":[5470],"web_story_tag":[5483],"class_list":["post-24677","web-story","type-web-story","status-publish","has-post-thumbnail","hentry"],"story_data":{"version":47,"pages":[{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"89aaefa1-b2cb-4222-9809-60637b1c39f7"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"type":"image","x":0,"y":-57,"width":412,"height":457,"scale":100,"focalX":50,"focalY":50,"mask":{"type":"rectangle"},"id":"168933f8-16c7-41ae-94a0-d339ec226611","resource":{"type":"image","mimeType":"image\/jpeg","width":3024,"height":4032,"sizes":{"full":{"file":"media\/unsplash:muOHbrFGEQY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&ixlib=rb-4.0.3&fm=jpg&w=3024&h=4032&fit=max","mimeType":"image\/jpeg","width":3024,"height":4032},"large":{"file":"media\/unsplash:muOHbrFGEQY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&ixlib=rb-4.0.3&fm=jpg&w=2419&h=3225&fit=max","mimeType":"image\/jpeg","width":2419,"height":3225},"1814_2419":{"file":"media\/unsplash:muOHbrFGEQY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&ixlib=rb-4.0.3&fm=jpg&w=1814&h=2419&fit=max","mimeType":"image\/jpeg","width":1814,"height":2419},"1209_1612":{"file":"media\/unsplash:muOHbrFGEQY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&ixlib=rb-4.0.3&fm=jpg&w=1209&h=1612&fit=max","mimeType":"image\/jpeg","width":1209,"height":1612},"604_805":{"file":"media\/unsplash:muOHbrFGEQY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&ixlib=rb-4.0.3&fm=jpg&w=604&h=805&fit=max","mimeType":"image\/jpeg","width":604,"height":805},"web_stories_thumbnail":{"file":"media\/unsplash:muOHbrFGEQY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&ixlib=rb-4.0.3&fm=jpg&w=340&h=453&fit=max","mimeType":"image\/jpeg","width":340,"height":453}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:muOHbrFGEQY","baseColor":"#f3d940","blurHash":"L,M?tv0ojEkD%h%1n#R.o$xas,a#","creationDate":"2017-12-03T10:13:15Z","src":"https:\/\/images.unsplash.com\/photo-1512295767273-ac109ac3acfa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0M3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4NDExOHww&ixlib=rb-4.0.3&fm=jpg&w=3024&h=4032&fit=max","alt":"gray Apple wireless keyboard beside black tablet computer and stylus pen","attribution":{"author":{"displayName":"Georgie Cobbs","url":"https:\/\/unsplash.com\/@georgie_cobbs?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/c\/7UP05udyb38G6FG2rlN2uIuj174MENhYhjciK4AN4%2BmIUrZ7S0dTv25KYqW7TWEON06BxiRjoPBOWxmU3W9uod%2Bs55QOCXSb%2BlKrNdAl8OC75HgE14lMbOJmckUMtu7sYVcswrCgmMw44x\/YeI0v7zyvFU7bRopnkPgYIHZpavSanWgSV\/YWUQMeOX3CbUWS8e2SgODHvtYZe3KJ4SJK75uFKQ8%2Bkd9mKvcmvA9vQ6QqGWAubUrbBnZUhskXZsqp2vh5ZWY0"}}},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":32,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.18,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false},"type":"text","content":"<span style=\"color: #eec2bc\">What is Demographic Segmentation? Importance and Benefit<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":270,"height":191,"id":"c4e87553-11d8-4d27-9c85-2591336413d2","x":71,"y":462,"tagName":"h1"}],"animations":[],"backgroundColor":{"color":{"r":45,"g":42,"b":53}},"type":"page","id":"53ece471-d87a-4e9d-9d33-908102e5c322","pageTemplateType":"cover"},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"id":0,"alt":"Square pattern image","sizes":[],"isOptimized":false,"baseColor":"#ffffff","isExternal":true},"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":82,"y":0,"width":330,"height":330,"mask":{"type":"rectangle"},"isBackground":true,"id":"0194a0d4-9846-473c-a3bd-9f7b245199e1","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":5030,"height":3353,"sizes":{"full":{"file":"media\/unsplash:yyMJNPgQ-X8","sourceUrl":"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=5030&h=3353&fit=max","mimeType":"image\/jpeg","width":5030,"height":3353},"large":{"file":"media\/unsplash:yyMJNPgQ-X8","sourceUrl":"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=4024&h=2682&fit=max","mimeType":"image\/jpeg","width":4024,"height":2682},"3018_2012":{"file":"media\/unsplash:yyMJNPgQ-X8","sourceUrl":"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=3018&h=2012&fit=max","mimeType":"image\/jpeg","width":3018,"height":2012},"2012_1341":{"file":"media\/unsplash:yyMJNPgQ-X8","sourceUrl":"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=2012&h=1341&fit=max","mimeType":"image\/jpeg","width":2012,"height":1341},"1006_671":{"file":"media\/unsplash:yyMJNPgQ-X8","sourceUrl":"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=1006&h=671&fit=max","mimeType":"image\/jpeg","width":1006,"height":671},"web_stories_thumbnail":{"file":"media\/unsplash:yyMJNPgQ-X8","sourceUrl":"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=340&h=227&fit=max","mimeType":"image\/jpeg","width":340,"height":227}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:yyMJNPgQ-X8","baseColor":"#f3f3f3","blurHash":"LPQ0N@D%_Nxux^xu%1xuozofIAM{","creationDate":"2017-09-01T13:04:42Z","src":"https:\/\/images.unsplash.com\/photo-1504270997636-07ddfbd48945?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxN3x8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=5030&h=3353&fit=max","alt":"person using black iPad","attribution":{"author":{"displayName":"NordWood Themes","url":"https:\/\/unsplash.com\/@nordwood?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/dQZFpoQBaWnez8JVRvntV5BEl8j5I9risZrayff\/OrEMSJlPJsHY6Tb4NhvwHlaAyL0tpyJBE32pQIGi2NaK2gXXc3xo6vjnUaBW5AixZ771fy\/NKkGQM45M%2BkhRGG7czXYtlXNalwSgOAhT2EWysU4rWkqJrHbzwIx9WG0KMs%2BSX625ekSWsTJ4sB%2BoUQpC8088zu\/gpTBvQrDO%2Bqzxjkilne5wzkq0yPt5fGLH7aLUT2tk65xxUajBWBu4NDVdcdTsO4eEyA"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":62,"width":412,"height":407,"mask":{"type":"rectangle"},"id":"ba6aabee-47d5-47ec-8522-eaf3b176a8a7","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">What is demographic segmentation?<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":316,"height":49,"id":"354e4319-d1bf-45a8-ac64-fa61f084f81b","x":47,"y":2,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Roboto"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"Demographic segmentation&nbsp;involves segmenting your market based on demographic factors such as age, gender, family size, family situation, race, ethnicity, annual income, religion, and education.","x":75,"y":508,"width":261,"borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"type":"text","height":152,"id":"e7bd166b-d8bd-4973-a5de-d6f7fc6dd979"}],"animations":[],"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"type":"page","id":"69af32e2-091a-4b45-ad74-6a606d343007","defaultBackgroundElement":{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"68eb8ab8-e3f5-4798-ad91-5f89286753a3"},"pageTemplateType":null,"groups":{"a5c0da69-3fc6-4c96-b134-93bd53db56ed":{"name":"Info","isLocked":false,"isCollapsed":true}}},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"id":0,"alt":"Square pattern image","sizes":[],"isOptimized":false,"baseColor":"#ffffff","isExternal":true},"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":82,"y":0,"width":330,"height":330,"mask":{"type":"rectangle"},"isBackground":true,"id":"43229fc4-22d2-454c-a3d7-9ededb4e010b","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":3997,"height":2665,"sizes":{"full":{"file":"media\/unsplash:-uHVRvDr7pg","sourceUrl":"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=3997&h=2665&fit=max","mimeType":"image\/jpeg","width":3997,"height":2665},"large":{"file":"media\/unsplash:-uHVRvDr7pg","sourceUrl":"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=3197&h=2132&fit=max","mimeType":"image\/jpeg","width":3197,"height":2132},"2398_1599":{"file":"media\/unsplash:-uHVRvDr7pg","sourceUrl":"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=2398&h=1599&fit=max","mimeType":"image\/jpeg","width":2398,"height":1599},"1598_1065":{"file":"media\/unsplash:-uHVRvDr7pg","sourceUrl":"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=1598&h=1065&fit=max","mimeType":"image\/jpeg","width":1598,"height":1065},"799_533":{"file":"media\/unsplash:-uHVRvDr7pg","sourceUrl":"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=799&h=533&fit=max","mimeType":"image\/jpeg","width":799,"height":533},"web_stories_thumbnail":{"file":"media\/unsplash:-uHVRvDr7pg","sourceUrl":"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=340&h=227&fit=max","mimeType":"image\/jpeg","width":340,"height":227}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:-uHVRvDr7pg","baseColor":"#d9d9d9","blurHash":"LHH.7.?cyEZ#~UxY8_%2xtR5Neg4","creationDate":"2018-11-26T22:08:09Z","src":"https:\/\/images.unsplash.com\/photo-1543269865-cbf427effbad?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=3997&h=2665&fit=max","alt":"A group of friends at a coffee shop","attribution":{"author":{"displayName":"Brooke Cagle","url":"https:\/\/unsplash.com\/@brookecagle?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/edj1voN25nGoNTrMB4c6E\/pCQ6LaWzleyg8niVMLpdEK1W5lHd6ysFCTasYtWqYWvJZ45LO7rmfgrmsREHL5TkaXVb69KjkGYaaisJa41jaJ9b65wBpSJCzglAfBm8BDqOTkc5a5vYot\/1C3cY98hsMEe\/2jaGx1DCnaXD7m51UwzMX2jvDE9eT3SOKTACPWeAWKiNfbI1tZIxY\/bg6AMYZN\/UJ5TZ395IY\/qTX\/DPlm%2BT4OvyJvrb6ni4Kqfp1iAj5sfRNFrz"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":62,"width":412,"height":270,"mask":{"type":"rectangle"},"id":"88063752-878c-4f5a-b72a-e432aa8d6632","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Why is demographic segmentation important?<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":316,"height":49,"id":"3a1c7e7b-6d10-4610-96b7-8136929432ed","x":47,"y":2,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":24,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: #2d2a35\">01<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":40,"height":29,"id":"42ba1fd1-74ae-4b8d-922e-7d2de912071a","x":45,"y":356,"tagName":"p","type":"text","groupId":null},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":16,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Better marketing&nbsp;<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":204,"height":20,"id":"9ccc9404-723d-4029-8db4-9c99acd67ae3","x":101,"y":360,"type":"text","groupId":null},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: rgba(0,0,0,0.6)\">Brands and businesses can integrate the demographic data of their current and prospective markets into their marketing and advertising systems. This will help them in targeting each customer section better.&nbsp;<\/span>\n","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":295,"height":198,"id":"03db0351-bc64-481f-a4c2-ff0784cb45da","x":101,"y":406,"type":"text","groupId":null}],"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"animations":[],"type":"page","id":"10271bd9-a1fe-4985-a8ed-430fecb4e6bb","defaultBackgroundElement":{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"68eb8ab8-e3f5-4798-ad91-5f89286753a3"},"pageTemplateType":null,"groups":[]},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"id":0,"alt":"Square pattern image","sizes":[],"isOptimized":false,"baseColor":"#ffffff","isExternal":true},"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":82,"y":0,"width":330,"height":330,"mask":{"type":"rectangle"},"isBackground":true,"id":"3615ff1e-a3e0-47dc-8654-b6e181dc0a99","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":4272,"height":2848,"sizes":{"full":{"file":"media\/unsplash:YHbcum51JB0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&ixlib=rb-4.0.3&fm=jpg&w=4272&h=2848&fit=max","mimeType":"image\/jpeg","width":4272,"height":2848},"large":{"file":"media\/unsplash:YHbcum51JB0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&ixlib=rb-4.0.3&fm=jpg&w=3417&h=2278&fit=max","mimeType":"image\/jpeg","width":3417,"height":2278},"2563_1709":{"file":"media\/unsplash:YHbcum51JB0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&ixlib=rb-4.0.3&fm=jpg&w=2563&h=1709&fit=max","mimeType":"image\/jpeg","width":2563,"height":1709},"1708_1139":{"file":"media\/unsplash:YHbcum51JB0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&ixlib=rb-4.0.3&fm=jpg&w=1708&h=1139&fit=max","mimeType":"image\/jpeg","width":1708,"height":1139},"854_569":{"file":"media\/unsplash:YHbcum51JB0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&ixlib=rb-4.0.3&fm=jpg&w=854&h=569&fit=max","mimeType":"image\/jpeg","width":854,"height":569},"web_stories_thumbnail":{"file":"media\/unsplash:YHbcum51JB0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&ixlib=rb-4.0.3&fm=jpg&w=340&h=227&fit=max","mimeType":"image\/jpeg","width":340,"height":227}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:YHbcum51JB0","baseColor":"#f3f3f3","blurHash":"LQLEyk?G.S.m~qRPRjW;9Gx^Vrr=","creationDate":"2017-03-24T15:14:21Z","src":"https:\/\/images.unsplash.com\/photo-1490367532201-b9bc1dc483f6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxNnx8bHV4dXJ5fGVufDB8fHx8MTY4OTY4MzYwOHww&ixlib=rb-4.0.3&fm=jpg&w=4272&h=2848&fit=max","alt":"person wearing white dress shirt","attribution":{"author":{"displayName":"Jonathan Francisca","url":"https:\/\/unsplash.com\/fr\/@jonathan_francisca?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/cFEQVnwXFSxGiXKW2Var4lSZrQ%2B1gGKIFflh1%2BEUJhjoZxO1aas3QHMH0YqjBUrrZrdSc1zlkGFuJcRpVe04yEPUbwIsgKHsbuxSQrBsBLycPFuQ6g2p%2BwdizNFjOhFv6nDCjaL0amSthVmGYgkqXwOzCp4C1v%2BORyeKxyZfLgEW9SCRMYjdNWKlYp4jRnwcBlUoQHxGrm2ubp48ATrgDr\/%2BfxaCTuTYWIdISstpsD"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":62,"width":412,"height":270,"mask":{"type":"rectangle"},"id":"a18b7a05-c2a8-4aff-a92f-d1639e08a278","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Why is demographic segmentation important?<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":316,"height":49,"id":"2fbc8adb-7deb-442d-bfc3-86f9af7b421a","x":47,"y":2,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":16,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Luxury targeting&nbsp;<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":204,"height":20,"id":"14a5357f-b0b3-4375-bfc1-4772ed330ff5","x":104,"y":360,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: rgba(0,0,0,0.6)\">Luxury brands use demographic segmentation to target customers based on average income, focusing their marketing efforts on the affluent segment of society.<\/span>\n","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":295,"height":174,"id":"396ee458-5d22-46f9-b92a-868c6376169c","x":104,"y":405,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":24,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: #2d2a35\">02<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":40,"height":31,"id":"7afda7c1-9434-4b15-940f-7db04c68f242","x":40,"y":355,"tagName":"p","groupId":null,"type":"text"}],"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"animations":[],"type":"page","id":"9fe6b5b2-faee-4e8a-86a8-a596af9dc21c","defaultBackgroundElement":{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"68eb8ab8-e3f5-4798-ad91-5f89286753a3"},"pageTemplateType":null,"groups":[]},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"id":0,"alt":"Square pattern image","sizes":[],"isOptimized":false,"baseColor":"#ffffff","isExternal":true},"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":82,"y":0,"width":330,"height":330,"mask":{"type":"rectangle"},"isBackground":true,"id":"8226dddd-d776-4433-a251-938d784abe17","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":4709,"height":3129,"sizes":{"full":{"file":"media\/unsplash:SLIFI67jv5k","sourceUrl":"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&ixlib=rb-4.0.3&fm=jpg&w=4709&h=3129&fit=max","mimeType":"image\/jpeg","width":4709,"height":3129},"large":{"file":"media\/unsplash:SLIFI67jv5k","sourceUrl":"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&ixlib=rb-4.0.3&fm=jpg&w=3767&h=2503&fit=max","mimeType":"image\/jpeg","width":3767,"height":2503},"2825_1877":{"file":"media\/unsplash:SLIFI67jv5k","sourceUrl":"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&ixlib=rb-4.0.3&fm=jpg&w=2825&h=1877&fit=max","mimeType":"image\/jpeg","width":2825,"height":1877},"1883_1251":{"file":"media\/unsplash:SLIFI67jv5k","sourceUrl":"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&ixlib=rb-4.0.3&fm=jpg&w=1883&h=1251&fit=max","mimeType":"image\/jpeg","width":1883,"height":1251},"941_625":{"file":"media\/unsplash:SLIFI67jv5k","sourceUrl":"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&ixlib=rb-4.0.3&fm=jpg&w=941&h=625&fit=max","mimeType":"image\/jpeg","width":941,"height":625},"web_stories_thumbnail":{"file":"media\/unsplash:SLIFI67jv5k","sourceUrl":"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&ixlib=rb-4.0.3&fm=jpg&w=340&h=226&fit=max","mimeType":"image\/jpeg","width":340,"height":226}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:SLIFI67jv5k","baseColor":"#0c2626","blurHash":"LFAc-w4.-;I;tlRPozWB0ftRIVw]","creationDate":"2017-05-31T16:23:38Z","src":"https:\/\/images.unsplash.com\/photo-1496247749665-49cf5b1022e9?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHxpbmR1c3RyaWFsJTIwY2FtcGFpZ25zfGVufDB8fHx8MTY4OTY4NDA1OHww&ixlib=rb-4.0.3&fm=jpg&w=4709&h=3129&fit=max","alt":"black metal empty building","attribution":{"author":{"displayName":"Ant Rozetsky","url":"https:\/\/unsplash.com\/@rozetsky?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/fNjXZJk4wG97rl32qt5e8I2\/A02gbFQ8IdNIC8Sk6Bv6xysJBsPq\/HKfl%2BVR\/hMiNcgn7KOQOL%2BqU%2B\/BDqlirSEXGk\/Or73Jv8Ft363TokLQdTB8WyLlp3gXrmdyyymACQDQ3u0DlZ3YVNcwc%2B9Mjr43RW98p3xx%2B3NnzctHo476FLTcCBIl68TSgFGVW47ye%2BSyZr2tLW1cby3ZGs%2BrFCaZIvMz2DFrVkneMjvQrTkHeH2dnQXtlRBmAr184ZP8edFCo%3D"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":62,"width":412,"height":270,"mask":{"type":"rectangle"},"id":"9984e8c1-1b40-4d48-9733-4f3b765d21b8","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Why is demographic segmentation important?<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":316,"height":49,"id":"ea5628fb-3d76-4608-a888-53e00ed32ab0","x":47,"y":2,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":16,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Industrial campaigns&nbsp;<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":204,"height":20,"id":"f1e48e47-d3a8-4fb3-95ba-72f01b4ce28f","x":103,"y":360,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: rgba(0,0,0,0.6)\">Demographic segmentation enhances industrial campaigns by targeting specific sectors, job designations, and job roles, leading to a significant increase in ROI.<\/span>\n","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":295,"height":174,"id":"f738a01f-e414-4543-8cd6-5e320c6ca44d","x":103,"y":405,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":24,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: #2d2a35\">03<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":40,"height":31,"id":"2185bc6a-108a-41b8-a070-d5273f645930","x":40,"y":355,"tagName":"p","groupId":null,"type":"text"}],"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"animations":[],"type":"page","id":"cf2971ff-2db5-4c95-a20a-84c6c6f23335","defaultBackgroundElement":{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"68eb8ab8-e3f5-4798-ad91-5f89286753a3"},"pageTemplateType":null,"groups":[]},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"id":"8e0022da-7d1f-4e5a-a943-7a537235a3ae","type":"shape"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":26,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #fff0d8\">Advantages of demographic segmentation<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":363,"height":69,"id":"53d35ae6-3846-4b01-9604-b24d57863088","x":24,"y":517,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":3644,"height":5466,"sizes":{"full":{"file":"media\/unsplash:QLqNalPe0RA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=3644&h=5466&fit=max","mimeType":"image\/jpeg","width":3644,"height":5466},"large":{"file":"media\/unsplash:QLqNalPe0RA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=2915&h=4373&fit=max","mimeType":"image\/jpeg","width":2915,"height":4373},"2186_3279":{"file":"media\/unsplash:QLqNalPe0RA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=2186&h=3279&fit=max","mimeType":"image\/jpeg","width":2186,"height":3279},"1457_2186":{"file":"media\/unsplash:QLqNalPe0RA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=1457&h=2186&fit=max","mimeType":"image\/jpeg","width":1457,"height":2186},"728_1092":{"file":"media\/unsplash:QLqNalPe0RA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=728&h=1092&fit=max","mimeType":"image\/jpeg","width":728,"height":1092},"web_stories_thumbnail":{"file":"media\/unsplash:QLqNalPe0RA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=340&h=510&fit=max","mimeType":"image\/jpeg","width":340,"height":510}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:QLqNalPe0RA","baseColor":"#f3f3f3","blurHash":"LTM7iaRPx]IU?b00M|j[IToeNGxu","creationDate":"2017-03-05T22:16:43Z","src":"https:\/\/images.unsplash.com\/photo-1488751045188-3c55bbf9a3fa?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8bWFya2V0aW5nJTIwc2VnbWVudGF0aW9ufGVufDB8fHx8MTY4OTY4Mjk0OXww&ixlib=rb-4.0.3&fm=jpg&w=3644&h=5466&fit=max","alt":"man holding white ceramic teacup","attribution":{"author":{"displayName":"Andrew Neel","url":"https:\/\/unsplash.com\/@andrewtneel?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/crEcaYeoRgJz7wZkGSlSdOcDeEFYMAq6gaF86XZs9xh5OTNTTvuIT83udO0tMZNQO5hBbSZIa7SIYfDmDD0QSWp6\/PWpPCfUYAnI6ISN\/bxHZaBYzwWcsHnQm6xzT9q5Sx1Ao3gGbjLGzdXmHGxhmOk1QZsxkwmwcoRm246XyLYQRbGBDuxbvnKWH2rT2vmPoMuZkqskikwFlMd5CFHZyu9bRuFvK43dNzLLHXrCuGCps2H4MTMoLvb9higo28jusFtMJLRx0t"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":-57,"width":412,"height":481,"mask":{"type":"rectangle"},"id":"da259bf2-99c8-421e-bd21-3a2ce7cc4815","type":"image"}],"animations":[],"backgroundColor":{"color":{"r":45,"g":42,"b":53}},"type":"page","id":"bc33cae7-d386-4abd-888b-a24f97636890","pageTemplateType":null,"groups":{"a3c24400-19d9-4e8f-aad8-ecdf648458c8":{"name":"Budget","isLocked":false,"isCollapsed":true}}},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","creationDate":"2021-06-07T11:24:36","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"posterId":0,"id":0,"alt":"Square pattern image","sizes":[],"isOptimized":false,"baseColor":"#ffffff","isExternal":true},"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":48,"y":0,"width":330,"height":330,"mask":{"type":"rectangle"},"isBackground":true,"id":"352494f0-831c-4ff5-87c6-d85c5be28bb8","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":3456,"height":5184,"sizes":{"full":{"file":"media\/unsplash:6lcT2kRPvnI","sourceUrl":"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&ixlib=rb-4.0.3&fm=jpg&w=3456&h=5184&fit=max","mimeType":"image\/jpeg","width":3456,"height":5184},"large":{"file":"media\/unsplash:6lcT2kRPvnI","sourceUrl":"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&ixlib=rb-4.0.3&fm=jpg&w=2764&h=4146&fit=max","mimeType":"image\/jpeg","width":2764,"height":4146},"2073_3110":{"file":"media\/unsplash:6lcT2kRPvnI","sourceUrl":"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&ixlib=rb-4.0.3&fm=jpg&w=2073&h=3110&fit=max","mimeType":"image\/jpeg","width":2073,"height":3110},"1382_2073":{"file":"media\/unsplash:6lcT2kRPvnI","sourceUrl":"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&ixlib=rb-4.0.3&fm=jpg&w=1382&h=2073&fit=max","mimeType":"image\/jpeg","width":1382,"height":2073},"691_1037":{"file":"media\/unsplash:6lcT2kRPvnI","sourceUrl":"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&ixlib=rb-4.0.3&fm=jpg&w=691&h=1037&fit=max","mimeType":"image\/jpeg","width":691,"height":1037},"web_stories_thumbnail":{"file":"media\/unsplash:6lcT2kRPvnI","sourceUrl":"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&ixlib=rb-4.0.3&fm=jpg&w=340&h=510&fit=max","mimeType":"image\/jpeg","width":340,"height":510}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:6lcT2kRPvnI","baseColor":"#d9d9d9","blurHash":"LVMQq}?^xtVs?uMdozay%gRjIBbb","creationDate":"2018-08-26T17:28:05Z","src":"https:\/\/images.unsplash.com\/photo-1535303311164-664fc9ec6532?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxfHxzb2NpYWwlMjBtZWRpYXxlbnwwfHx8fDE2ODkzMjQwMDB8MA&ixlib=rb-4.0.3&fm=jpg&w=3456&h=5184&fit=max","alt":"turned on gold iphone 6","attribution":{"author":{"displayName":"Sara Kurfe\u00df","url":"https:\/\/unsplash.com\/@stereophototyp?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/e8\/h\/Ykpk0Tp0BxT734gz4uDimA4oCsILzScdnh7WBgyj%2BboBu0ny1X4lLwEXFJLjzFe2jLDJCkllNL\/NxuJsiiPlb%2BSlY1738pP43H7Qd6DMW4pcgWxC4eoiKKfKKMDa2HGh3H4jZZ44NVxwL%2BYD8PJ8gYyToTXI1XRgtHThy6p4zogLMJwWNuHgdOAwrbQ\/nyG4bHUWp5HkseDaowUdreJ4Ds1l%2Bgh7ZMUvY2M80cGdMwtCVlQmjQQ%3D%3D"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":33,"width":412,"height":277,"mask":{"type":"rectangle"},"id":"c806e095-f6b4-4376-ad58-5eabf7f7eec0","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":24,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: #2d2a35\">01<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":40,"height":29,"id":"054c4e63-0ccd-4a3e-9e75-48e48980449b","x":50,"y":340,"tagName":"p","groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":16,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Easily obtainable data&nbsp;<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":204,"height":20,"id":"f9a9befb-459e-4776-951a-9d05b8645622","x":104,"y":344,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: rgba(0,0,0,0.6)\">One of the prime benefits of demographic segmentation is that demographic data are easily available. Businesses can pull specifics of their choice from government-maintained census data to target their customers.&nbsp;<\/span>\n","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":258,"height":225,"id":"d764012b-e44f-491c-b5cc-18a0afa8c6e8","x":106,"y":393,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":4810,"height":3207,"sizes":{"full":{"file":"media\/unsplash:JKUTrJ4vK00","sourceUrl":"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&ixlib=rb-4.0.3&fm=jpg&w=4810&h=3207&fit=max","mimeType":"image\/jpeg","width":4810,"height":3207},"large":{"file":"media\/unsplash:JKUTrJ4vK00","sourceUrl":"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&ixlib=rb-4.0.3&fm=jpg&w=3848&h=2566&fit=max","mimeType":"image\/jpeg","width":3848,"height":2566},"2886_1924":{"file":"media\/unsplash:JKUTrJ4vK00","sourceUrl":"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&ixlib=rb-4.0.3&fm=jpg&w=2886&h=1924&fit=max","mimeType":"image\/jpeg","width":2886,"height":1924},"1924_1283":{"file":"media\/unsplash:JKUTrJ4vK00","sourceUrl":"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&ixlib=rb-4.0.3&fm=jpg&w=1924&h=1283&fit=max","mimeType":"image\/jpeg","width":1924,"height":1283},"962_641":{"file":"media\/unsplash:JKUTrJ4vK00","sourceUrl":"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&ixlib=rb-4.0.3&fm=jpg&w=962&h=641&fit=max","mimeType":"image\/jpeg","width":962,"height":641},"web_stories_thumbnail":{"file":"media\/unsplash:JKUTrJ4vK00","sourceUrl":"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&ixlib=rb-4.0.3&fm=jpg&w=340&h=227&fit=max","mimeType":"image\/jpeg","width":340,"height":227}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:JKUTrJ4vK00","baseColor":"#f3f3f3","blurHash":"LUDvl^00-;9Z~qM{IUt7_2M_Ios:","creationDate":"2019-02-27T17:20:59Z","src":"https:\/\/images.unsplash.com\/photo-1551288049-bebda4e38f71?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxlYXNpbHklMjBvYnRhaW5hYmxlJTIwZGF0YXxlbnwwfHx8fDE2ODk2ODQyNTd8MA&ixlib=rb-4.0.3&fm=jpg&w=4810&h=3207&fit=max","alt":"graphs of performance analytics on a laptop screen","attribution":{"author":{"displayName":"Luke Chesser","url":"https:\/\/unsplash.com\/@lukechesser?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/eyGH%2BHFB5YP0kc7gBOY9gSTe3stTKZOa8f54V\/cB1sgmXiOsSv1mZSx9RQxhGECob43mgoWfyJUDQ6iF8spb4Jf%2BzOEwI71tF6pPJMKYn4oPfve5gaGuhyBwY%2BxNJoX7zpKwFss8CYpA51PHg%2BlD4Lx8TZexZzQgAf2QI8nmPNeTORO7Gx2gey5wpQPyJ%2BqGwykxBLvPQU81dXoetph3ijWU%2B0A1YMXW1fegLpoXAylWVAEfI0buc%2B%2BkT3eehFGU58nZhnag1m8fw%3D"}},"x":1,"y":37,"width":408,"height":272,"type":"image","mask":{"type":"rectangle","showInLibrary":true,"name":"Rectangle","path":"M 0,0 1,0 1,1 0,1 0,0 Z","ratio":1,"supportsBorder":true},"id":"91744aaf-e8bb-4a8e-9166-972d8baeb866"}],"animations":[],"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"type":"page","id":"70354c98-7f97-4e04-b8fa-94bda7aa236c","defaultBackgroundElement":{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"id":"bab02cd5-9f1f-42bd-b402-02b46ab0891b","type":"shape"},"pageTemplateType":"editorial","groups":{"00a3c284-100d-4944-b8cd-472382dcbeef":{"name":"Info","isLocked":false,"isCollapsed":false}}},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","creationDate":"2021-06-07T11:24:36","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"posterId":0,"id":0,"alt":"Square pattern image","sizes":[],"isOptimized":false,"baseColor":"#ffffff","isExternal":true},"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":48,"y":0,"width":330,"height":330,"mask":{"type":"rectangle"},"isBackground":true,"id":"14dcbb6a-7b77-4042-b3c4-b1b19c64dab3","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":3008,"height":2177,"sizes":{"full":{"file":"media\/unsplash:pypeCEaJeZY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&ixlib=rb-4.0.3&fm=jpg&w=3008&h=2177&fit=max","mimeType":"image\/jpeg","width":3008,"height":2177},"large":{"file":"media\/unsplash:pypeCEaJeZY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&ixlib=rb-4.0.3&fm=jpg&w=2406&h=1741&fit=max","mimeType":"image\/jpeg","width":2406,"height":1741},"1804_1306":{"file":"media\/unsplash:pypeCEaJeZY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&ixlib=rb-4.0.3&fm=jpg&w=1804&h=1306&fit=max","mimeType":"image\/jpeg","width":1804,"height":1306},"1203_871":{"file":"media\/unsplash:pypeCEaJeZY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&ixlib=rb-4.0.3&fm=jpg&w=1203&h=871&fit=max","mimeType":"image\/jpeg","width":1203,"height":871},"601_435":{"file":"media\/unsplash:pypeCEaJeZY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&ixlib=rb-4.0.3&fm=jpg&w=601&h=435&fit=max","mimeType":"image\/jpeg","width":601,"height":435},"web_stories_thumbnail":{"file":"media\/unsplash:pypeCEaJeZY","sourceUrl":"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&ixlib=rb-4.0.3&fm=jpg&w=340&h=246&fit=max","mimeType":"image\/jpeg","width":340,"height":246}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:pypeCEaJeZY","baseColor":"#f3f3f3","blurHash":"LkK_2j4TRjIUx]kCIUR*M_f,M{of","creationDate":"2018-11-20T20:03:07Z","src":"https:\/\/images.unsplash.com\/photo-1542744173-05336fcc7ad4?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxzdHJhaWdodGZvcndhcmQlMjB0YXJnZXRpbmclMjBhbmQlMjBhbmFseXNpc3xlbnwwfHx8fDE2ODk2ODQ0MDB8MA&ixlib=rb-4.0.3&fm=jpg&w=3008&h=2177&fit=max","alt":"person using MacBook Pro","attribution":{"author":{"displayName":"Campaign Creators","url":"https:\/\/unsplash.com\/@campaign_creators?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/fpvTmujXOVISN\/zdoFddyQHb7MEyqmPbUpWxphxBmnPrOQXpUIijUPlJCyu3dd2WOiuC4VjZNbd4zbHMS%2Bc0m6kn69FvLR%2BONqUhIgjArn6fY324xC8k4YocxCsvDf4qQq22CAfHgHOEfZllUcSIeb6Qo11uCoKuHg%2BJMpXbA9SI55oMWXbPiQPGrW2YA5mjPqjc8T4BZ%2B97TfjRHshoaBMekVWuG3Fpo4TmNIJtfgy8a%2BwrqKV7a5ktRRxUhwrL0NkjRqjImfE1unp9E99\/7sxNoardQj6aL5kypNGunN7dg%3D"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":33,"width":412,"height":277,"mask":{"type":"rectangle"},"id":"0a0cf9af-b498-4b2a-96aa-89ff3492114f","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":24,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: #2d2a35\">02<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":40,"height":31,"id":"cc138139-ddaf-46f1-82a5-1f43000dd741","x":50,"y":340,"tagName":"p","groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":16,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Straightforward targeting and analysis&nbsp;<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":204,"height":42,"id":"0031dd97-9f0d-4544-a206-02b7f8d54050","x":104,"y":344,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: rgba(0,0,0,0.6)\">The segmentation tool provides analytical reporting, offering detailed insights on customer behavior, top-performing campaigns, and more.<\/span>\n","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":258,"height":174,"id":"3d719ae9-4376-4a87-844d-786f59c8a3b9","x":106,"y":400,"groupId":null,"type":"text"}],"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"animations":[],"type":"page","id":"5476faa5-437b-4965-93ed-5f7ae49c8849","defaultBackgroundElement":{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"id":"bab02cd5-9f1f-42bd-b402-02b46ab0891b","type":"shape"},"pageTemplateType":"editorial","groups":{"00a3c284-100d-4944-b8cd-472382dcbeef":{"name":"Info","isLocked":false,"isCollapsed":false}}},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","creationDate":"2021-06-07T11:24:36","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"posterId":0,"id":0,"alt":"Square pattern image","sizes":[],"isOptimized":false,"baseColor":"#ffffff","isExternal":true},"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":48,"y":0,"width":330,"height":330,"mask":{"type":"rectangle"},"isBackground":true,"id":"89821ba3-1459-48cd-882f-1da5bbcb7688","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/jpeg","width":5732,"height":3826,"sizes":{"full":{"file":"media\/unsplash:K_3UV1ZFcJ0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&ixlib=rb-4.0.3&fm=jpg&w=5732&h=3826&fit=max","mimeType":"image\/jpeg","width":5732,"height":3826},"large":{"file":"media\/unsplash:K_3UV1ZFcJ0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&ixlib=rb-4.0.3&fm=jpg&w=4585&h=3060&fit=max","mimeType":"image\/jpeg","width":4585,"height":3060},"3439_2295":{"file":"media\/unsplash:K_3UV1ZFcJ0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&ixlib=rb-4.0.3&fm=jpg&w=3439&h=2295&fit=max","mimeType":"image\/jpeg","width":3439,"height":2295},"2292_1530":{"file":"media\/unsplash:K_3UV1ZFcJ0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&ixlib=rb-4.0.3&fm=jpg&w=2292&h=1530&fit=max","mimeType":"image\/jpeg","width":2292,"height":1530},"1146_765":{"file":"media\/unsplash:K_3UV1ZFcJ0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&ixlib=rb-4.0.3&fm=jpg&w=1146&h=765&fit=max","mimeType":"image\/jpeg","width":1146,"height":765},"web_stories_thumbnail":{"file":"media\/unsplash:K_3UV1ZFcJ0","sourceUrl":"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&ixlib=rb-4.0.3&fm=jpg&w=340&h=227&fit=max","mimeType":"image\/jpeg","width":340,"height":227}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:K_3UV1ZFcJ0","baseColor":"#a67340","blurHash":"LGHKnR8^Q,t-?HROX9ae[SxaO[RO","creationDate":"2021-11-02T08:27:33Z","src":"https:\/\/images.unsplash.com\/photo-1635840420799-f75477b0b977?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxjb3N0fGVufDB8fHx8MTY4OTY2MDcyMnww&ixlib=rb-4.0.3&fm=jpg&w=5732&h=3826&fit=max","alt":"a pile of money sitting on top of a wooden floor","attribution":{"author":{"displayName":"rc.xyz NFT gallery","url":"https:\/\/unsplash.com\/@moneyphotos?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/fUMIdZ3sQ0fJUnnEINLVdVEUuqZ4yo0MpQ5bHtpwy8kIPaX5n8B85IDFogx68Rq3zJlZ1mVp4JND8lFV5X%2BkdFPacOHoZHjDZ2k2PhfXYBphqO1BtrN03bHnEiUMO5MBWYyM8tGhMgjCXqUnmxp7Wcys9svL5gAgT0Co8JtiVfRNUYHLuppdmBb0RBTI0Qc8ODuoCDCSHtlonHxT02unlpW4SXopnS9KwgSKE%3D"}},"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"x":0,"y":33,"width":412,"height":277,"mask":{"type":"rectangle"},"id":"d1937377-10b1-4180-9b12-0cf3ce3e6881","type":"image"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":24,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: #2d2a35\">03<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":40,"height":31,"id":"c545576e-7b69-48ea-b759-53a01f568d5b","x":50,"y":340,"tagName":"p","groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":16,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Cost-effectiveness&nbsp;<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":204,"height":20,"id":"9171486f-f11a-444b-8f88-ee436be39806","x":104,"y":344,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"color: rgba(0,0,0,0.6)\">Demographic segmentation is cost-effective, especially when using census data, resulting in significant profits compared to the expense.<\/span>\n","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":258,"height":174,"id":"42129a2f-204f-44e0-84a9-82062f87c69b","x":106,"y":400,"groupId":null,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":20,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.4,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false},"content":"<span style=\"font-weight: 700; color: #2d2a35\">Read Full Blog&nbsp; for more<\/span>","borderRadius":{"locked":false,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":258,"height":25,"id":"fb0f5fb7-2e36-400a-bf27-70a19c73f8cf","x":86,"y":0,"groupId":null,"link":{"needsProxy":false,"url":"https:\/\/www.notifyvisitors.com\/pb\/blog\/inbound-marketing\/","rel":[],"type":"regular","pageId":null,"icon":null,"desc":null},"type":"text"}],"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"animations":[],"type":"page","id":"80636a83-529a-4160-aa27-7d07bec68a16","defaultBackgroundElement":{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundColor":{"color":{"r":255,"g":255,"b":255}},"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"id":"bab02cd5-9f1f-42bd-b402-02b46ab0891b","type":"shape"},"pageTemplateType":"editorial","groups":{"00a3c284-100d-4944-b8cd-472382dcbeef":{"name":"Info","isLocked":false,"isCollapsed":false}}}],"fonts":{"Trykker":{"family":"Trykker","fallbacks":["serif"],"weights":[400],"styles":["regular"],"variants":[[0,400]],"service":"fonts.google.com","metrics":{"upm":2048,"asc":2022,"des":-538,"tAsc":2022,"tDes":-538,"tLGap":0,"wAsc":2022,"wDes":538,"xH":1013,"capH":1492,"yMin":-539,"yMax":2027,"hAsc":2022,"hDes":-538,"lGap":0}},"Roboto":{"family":"Roboto","fallbacks":["sans-serif"],"weights":[100,300,400,500,700,900],"styles":["italic","regular"],"variants":[[0,100],[1,100],[0,300],[1,300],[0,400],[1,400],[0,500],[1,500],[0,700],[1,700],[0,900],[1,900]],"service":"fonts.google.com","metrics":{"upm":2048,"asc":1900,"des":-500,"tAsc":1536,"tDes":-512,"tLGap":102,"wAsc":1946,"wDes":512,"xH":1082,"capH":1456,"yMin":-555,"yMax":2163,"hAsc":1900,"hDes":-500,"lGap":0}}},"autoAdvance":true,"defaultPageDuration":7,"currentStoryStyles":{"colors":[{"color":{"r":238,"g":194,"b":188}},{"color":{"r":45,"g":42,"b":53}},{"color":{"r":255,"g":240,"b":216}},{"color":{"r":70,"g":65,"b":82}}]}},"story_poster":{"id":24678,"url":"https:\/\/cdn3.notifyvisitors.com\/blog\/wp-content\/uploads\/2023\/07\/Copy-of-Copy-of-Untitled-Design.png","width":640,"height":853,"needsProxy":false},"_links":{"self":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/web-story\/24677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/web-story"}],"about":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/types\/web-story"}],"author":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/users\/3"}],"version-history":[{"count":2,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/web-story\/24677\/revisions"}],"predecessor-version":[{"id":24748,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/web-story\/24677\/revisions\/24748"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/media\/24678"}],"wp:attachment":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/media?parent=24677"}],"wp:term":[{"taxonomy":"web_story_category","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/web_story_category?post=24677"},{"taxonomy":"web_story_tag","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/web_story_tag?post=24677"}],"wp:lock":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/web-story\/24677\/lock"}],"wp:publisherlogo":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/web-stories\/v1\/media\/23087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}