{"id":24701,"date":"2023-07-21T10:11:26","date_gmt":"2023-07-21T10:11:26","guid":{"rendered":"https:\/\/www.nvecta.com\/blog\/?post_type=web-story&#038;p=24701"},"modified":"2023-07-21T10:13:23","modified_gmt":"2023-07-21T10:13:23","slug":"how-to-create-a-user-journal","status":"publish","type":"web-story","link":"https:\/\/www.nvecta.com\/blog\/web-stories\/how-to-create-a-user-journal\/","title":{"rendered":"Mastering User Journeys: Your Guide to Creating Personalized Experiences"},"content":{"rendered":"<p><html amp=\"\" lang=\"en\"><head><meta charSet=\"utf-8\"\/><meta name=\"viewport\" content=\"width=device-width,minimum-scale=1,initial-scale=1\"\/><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0.js\"><\/script><script async=\"\" src=\"https:\/\/cdn.ampproject.org\/v0\/amp-story-1.0.js\" custom-element=\"amp-story\"><\/script><link href=\"https:\/\/fonts.googleapis.com\/css2?display=swap&amp;family=Trykker&amp;family=Roboto\" rel=\"stylesheet\"\/>\n<style 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id=\"53ece471-d87a-4e9d-9d33-908102e5c322\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#2d2a35\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-89aaefa1-b2cb-4222-9809-60637b1c39f7\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.2233%;width:100%;height:58.89968%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-168933f8-16c7-41ae-94a0-d339ec226611\">\n<div style=\"position:absolute;width:132.51057%;height:100%;left:-16.25528%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4831&amp;h=3221&amp;fit=max\" alt=\"three person pointing the silver laptop computer\" srcSet=\"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4831&amp;h=3221&amp;fit=max 4831w,https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3864&amp;h=2576&amp;fit=max 3864w,https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2898&amp;h=1932&amp;fit=max 2898w,https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1932&amp;h=1288&amp;fit=max 1932w,https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=966&amp;h=644&amp;fit=max 966w,https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:8.49515%;top:65.53398%;width:82.52427%;height:29.44984%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5882352941176471% 0.5882352941176471% 0.5882352941176471% 0.5882352941176471% \/ 1.098901098901099% 1.098901098901099% 1.098901098901099% 1.098901098901099%\" id=\"el-c4e87553-11d8-4d27-9c85-2591336413d2\">\n<h1 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:0.5147058823529411% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.809061em;line-height:1.18;text-align:center;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"How_To_Create_a_User_Journey\"><\/span><span><span style=\"color: #fff0d8\">How To Create a User Journey<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"69af32e2-091a-4b45-ad74-6a606d343007\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-0194a0d4-9846-473c-a3bd-9f7b245199e1\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:44.98382%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-ba6aabee-47d5-47ec-8522-eaf3b176a8a7\">\n<div style=\"position:absolute;width:101.2136%;height:100%;left:-0.6068%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1536825211030-094de935f680?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=6000&amp;h=4000&amp;fit=max\" alt=\"The Journey is On LED signage\" srcSet=\"https:\/\/images.unsplash.com\/photo-1536825211030-094de935f680?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=6000&amp;h=4000&amp;fit=max 6000w,https:\/\/images.unsplash.com\/photo-1536825211030-094de935f680?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4800&amp;h=3200&amp;fit=max 4800w,https:\/\/images.unsplash.com\/photo-1536825211030-094de935f680?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3600&amp;h=2400&amp;fit=max 3600w,https:\/\/images.unsplash.com\/photo-1536825211030-094de935f680?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2400&amp;h=1600&amp;fit=max 2400w,https:\/\/images.unsplash.com\/photo-1536825211030-094de935f680?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1200&amp;h=800&amp;fit=max 1200w,https:\/\/images.unsplash.com\/photo-1536825211030-094de935f680?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw0fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:3.39806%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 9.523809523809524% 9.523809523809524% 9.523809523809524% 9.523809523809524%\" id=\"el-354e4319-d1bf-45a8-ac64-fa61f084f81b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Define User journey<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.65049%;top:67.47573%;width:76.69903%;height:24.43366%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 1.3245033112582782% 1.3245033112582782% 1.3245033112582782% 1.3245033112582782%\" id=\"el-e7bd166b-d8bd-4973-a5de-d6f7fc6dd979\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.08010284810126549% 0;font-family:&quot;Roboto&quot;,sans-serif;font-size:0.291262em;line-height:1.2;text-align:left;padding:0;color:#000000\"><span>A journey is defined as customizing the campaigns according to each user\u2019s lifecycle stages. In other words, it is a visual campaign builder that lets you create campaigns and engage users with them on the basis of their lifecycle stages.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"10271bd9-a1fe-4985-a8ed-430fecb4e6bb\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-43229fc4-22d2-454c-a3d7-9ededb4e010b\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:43.68932%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-88063752-878c-4f5a-b72a-e432aa8d6632\">\n<div style=\"position:absolute;width:100%;height:114.44445%;left:0%;top:-7.22222%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/flagged\/photo-1550946107-8842ae9426db?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwzfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4032&amp;h=3024&amp;fit=max\" alt=\"man in gray shirt facing sticky notes\" srcSet=\"https:\/\/images.unsplash.com\/flagged\/photo-1550946107-8842ae9426db?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwzfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4032&amp;h=3024&amp;fit=max 4032w,https:\/\/images.unsplash.com\/flagged\/photo-1550946107-8842ae9426db?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwzfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3225&amp;h=2419&amp;fit=max 3225w,https:\/\/images.unsplash.com\/flagged\/photo-1550946107-8842ae9426db?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwzfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2419&amp;h=1814&amp;fit=max 2419w,https:\/\/images.unsplash.com\/flagged\/photo-1550946107-8842ae9426db?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwzfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1612&amp;h=1209&amp;fit=max 1612w,https:\/\/images.unsplash.com\/flagged\/photo-1550946107-8842ae9426db?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwzfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=806&amp;h=605&amp;fit=max 806w,https:\/\/images.unsplash.com\/flagged\/photo-1550946107-8842ae9426db?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwzfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=255&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:3.39806%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 9.523809523809524% 9.523809523809524% 9.523809523809524% 9.523809523809524%\" id=\"el-3a1c7e7b-6d10-4610-96b7-8136929432ed\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Different Types of User Journeys<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:10.92233%;top:57.60518%;width:9.70874%;height:4.69256%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.896551724137931% 6.896551724137931% 6.896551724137931% 6.896551724137931%\" id=\"el-42ba1fd1-74ae-4b8d-922e-7d2de912071a\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">01<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:24.51456%;top:58.25243%;width:49.51456%;height:3.55987%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 9.090909090909092% 9.090909090909092% 9.090909090909092% 9.090909090909092%\" id=\"el-9ccc9404-723d-4029-8db4-9c99acd67ae3\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Onboarding Journey<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:24.51456%;top:67.96117%;width:71.60194%;height:32.36246%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% \/ 1% 1% 1% 1%\" id=\"el-03db0351-bc64-481f-a4c2-ff0784cb45da\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.4576271186440677% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">A user onboarding process begins as he subscribes to your services or installs your app. You can create an onboarding journey to engage users on different channels to educate them about your brand and services. &nbsp;<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"9fe6b5b2-faee-4e8a-86a8-a596af9dc21c\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-3615ff1e-a3e0-47dc-8654-b6e181dc0a99\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:43.68932%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-a18b7a05-c2a8-4aff-a92f-d1639e08a278\">\n<div style=\"position:absolute;width:100%;height:101.7284%;left:0%;top:-0.8642%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw1fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5184&amp;h=3456&amp;fit=max\" alt=\"person working on blue and white paper on board\" srcSet=\"https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw1fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5184&amp;h=3456&amp;fit=max 5184w,https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw1fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4147&amp;h=2765&amp;fit=max 4147w,https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw1fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3110&amp;h=2073&amp;fit=max 3110w,https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw1fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2073&amp;h=1382&amp;fit=max 2073w,https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw1fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1036&amp;h=691&amp;fit=max 1036w,https:\/\/images.unsplash.com\/photo-1531403009284-440f080d1e12?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw1fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:3.39806%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 9.523809523809524% 9.523809523809524% 9.523809523809524% 9.523809523809524%\" id=\"el-2fbc8adb-7deb-442d-bfc3-86f9af7b421a\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Different Types of User Journeys<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:58.89968%;width:55.09709%;height:3.55987%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.881057268722467% 0.881057268722467% 0.881057268722467% 0.881057268722467% \/ 9.090909090909092% 9.090909090909092% 9.090909090909092% 9.090909090909092%\" id=\"el-14a5357f-b0b3-4375-bfc1-4772ed330ff5\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5286343612334798% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Promotional Journeys<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:65.53398%;width:71.60194%;height:32.36246%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% \/ 1% 1% 1% 1%\" id=\"el-396ee458-5d22-46f9-b92a-868c6376169c\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.4576271186440677% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">You can build promotional journeys to fetch the attention of the users towards your brands. You can engage users through promotional campaigns at different channels.<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:9.70874%;top:57.44337%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-7afda7c1-9434-4b15-940f-7db04c68f242\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">02<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"cf2971ff-2db5-4c95-a20a-84c6c6f23335\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-8226dddd-d776-4433-a251-938d784abe17\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:10.03236%;width:100%;height:43.68932%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-9984e8c1-1b40-4d48-9733-4f3b765d21b8\">\n<div style=\"position:absolute;width:100%;height:101.7284%;left:0%;top:-0.8642%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1586936893354-362ad6ae47ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4896&amp;h=3264&amp;fit=max\" alt=\"person in gray shirt holding white printer paper\" srcSet=\"https:\/\/images.unsplash.com\/photo-1586936893354-362ad6ae47ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4896&amp;h=3264&amp;fit=max 4896w,https:\/\/images.unsplash.com\/photo-1586936893354-362ad6ae47ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3916&amp;h=2611&amp;fit=max 3916w,https:\/\/images.unsplash.com\/photo-1586936893354-362ad6ae47ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2937&amp;h=1958&amp;fit=max 2937w,https:\/\/images.unsplash.com\/photo-1586936893354-362ad6ae47ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1958&amp;h=1305&amp;fit=max 1958w,https:\/\/images.unsplash.com\/photo-1586936893354-362ad6ae47ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=979&amp;h=653&amp;fit=max 979w,https:\/\/images.unsplash.com\/photo-1586936893354-362ad6ae47ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:11.40777%;top:0.32362%;width:76.69903%;height:3.39806%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6329113924050633% 0.6329113924050633% 0.6329113924050633% 0.6329113924050633% \/ 9.523809523809524% 9.523809523809524% 9.523809523809524% 9.523809523809524%\" id=\"el-ea5628fb-3d76-4608-a888-53e00ed32ab0\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.42721518987341756% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Different Types of User Journeys<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25%;top:58.89968%;width:59.2233%;height:3.55987%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.819672131147541% 0.819672131147541% 0.819672131147541% 0.819672131147541% \/ 9.090909090909092% 9.090909090909092% 9.090909090909092% 9.090909090909092%\" id=\"el-f1e48e47-d3a8-4fb3-95ba-72f01b4ce28f\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.4918032786885243% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Re-engage Journeys<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25%;top:65.53398%;width:71.60194%;height:23.94822%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.6779661016949152% 0.6779661016949152% 0.6779661016949152% 0.6779661016949152% \/ 1.3513513513513513% 1.3513513513513513% 1.3513513513513513% 1.3513513513513513%\" id=\"el-f738a01f-e414-4543-8cd6-5e320c6ca44d\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.4576271186440677% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">The re-engagement journeys play an important role in fetching your users back to your app or website as they leave your website or abandon their carts.&nbsp;<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:9.70874%;top:57.44337%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-2185bc6a-108a-41b8-a070-d5273f645930\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">03<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"bc33cae7-d386-4abd-888b-a24f97636890\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#2d2a35\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-8e0022da-7d1f-4e5a-a943-7a537235a3ae\">\n<div class=\"fill\" style=\"will-change:transform\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:5.82524%;top:60.03236%;width:88.1068%;height:32.68608%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.5509641873278237% 0.5509641873278237% 0.5509641873278237% 0.5509641873278237% \/ 0.9900990099009901% 0.9900990099009901% 0.9900990099009901% 0.9900990099009901%\" id=\"el-53d35ae6-3846-4b01-9604-b24d57863088\">\n<h1 class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-1.0330578512396695% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.809061em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span class=\"ez-toc-section\" id=\"Advantages_of_Creating_a_User_Journey\"><\/span><span><span style=\"font-weight: 700; color: #fff0d8\">Advantages of Creating a User Journey<\/span><span style=\"color: #fff0d8\">&nbsp;<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h1>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:0;top:-11.65049%;width:111.8932%;height:59.06149%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-da259bf2-99c8-421e-bd21-3a2ce7cc4815\">\n<div style=\"position:absolute;width:118.76356%;height:100%;left:-9.38178%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1516321318423-f06f85e504b3?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8dXNlciUyMGpvdXJuZXl8ZW58MHx8fHwxNjg5OTMyNzM2fDA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5184&amp;h=3456&amp;fit=max\" alt=\"person using laptop\" srcSet=\"https:\/\/images.unsplash.com\/photo-1516321318423-f06f85e504b3?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8dXNlciUyMGpvdXJuZXl8ZW58MHx8fHwxNjg5OTMyNzM2fDA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5184&amp;h=3456&amp;fit=max 5184w,https:\/\/images.unsplash.com\/photo-1516321318423-f06f85e504b3?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8dXNlciUyMGpvdXJuZXl8ZW58MHx8fHwxNjg5OTMyNzM2fDA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4147&amp;h=2765&amp;fit=max 4147w,https:\/\/images.unsplash.com\/photo-1516321318423-f06f85e504b3?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8dXNlciUyMGpvdXJuZXl8ZW58MHx8fHwxNjg5OTMyNzM2fDA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3110&amp;h=2073&amp;fit=max 3110w,https:\/\/images.unsplash.com\/photo-1516321318423-f06f85e504b3?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8dXNlciUyMGpvdXJuZXl8ZW58MHx8fHwxNjg5OTMyNzM2fDA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2073&amp;h=1382&amp;fit=max 2073w,https:\/\/images.unsplash.com\/photo-1516321318423-f06f85e504b3?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8dXNlciUyMGpvdXJuZXl8ZW58MHx8fHwxNjg5OTMyNzM2fDA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1036&amp;h=691&amp;fit=max 1036w,https:\/\/images.unsplash.com\/photo-1516321318423-f06f85e504b3?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwxMXx8dXNlciUyMGpvdXJuZXl8ZW58MHx8fHwxNjg5OTMyNzM2fDA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 50vh, 112vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"70354c98-7f97-4e04-b8fa-94bda7aa236c\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-352494f0-831c-4ff5-87c6-d85c5be28bb8\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:5.33981%;width:100%;height:44.82201%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-c806e095-f6b4-4376-ad58-5eabf7f7eec0\">\n<div style=\"position:absolute;width:103.12861%;height:100%;left:-1.5643%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1518151590044-16238b5a05b6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx0cmlnZ2Vyc3xlbnwwfHx8fDE2ODk4NTc5NjR8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=8688&amp;h=5664&amp;fit=max\" alt=\"person holding claw hammer beside bulb and DSLR camera\" srcSet=\"https:\/\/images.unsplash.com\/photo-1518151590044-16238b5a05b6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx0cmlnZ2Vyc3xlbnwwfHx8fDE2ODk4NTc5NjR8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=8688&amp;h=5664&amp;fit=max 8688w,https:\/\/images.unsplash.com\/photo-1518151590044-16238b5a05b6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx0cmlnZ2Vyc3xlbnwwfHx8fDE2ODk4NTc5NjR8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=6950&amp;h=4531&amp;fit=max 6950w,https:\/\/images.unsplash.com\/photo-1518151590044-16238b5a05b6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx0cmlnZ2Vyc3xlbnwwfHx8fDE2ODk4NTc5NjR8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5212&amp;h=3398&amp;fit=max 5212w,https:\/\/images.unsplash.com\/photo-1518151590044-16238b5a05b6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx0cmlnZ2Vyc3xlbnwwfHx8fDE2ODk4NTc5NjR8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3475&amp;h=2265&amp;fit=max 3475w,https:\/\/images.unsplash.com\/photo-1518151590044-16238b5a05b6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx0cmlnZ2Vyc3xlbnwwfHx8fDE2ODk4NTc5NjR8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1737&amp;h=1132&amp;fit=max 1737w,https:\/\/images.unsplash.com\/photo-1518151590044-16238b5a05b6?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHx0cmlnZ2Vyc3xlbnwwfHx8fDE2ODk4NTc5NjR8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=222&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.13592%;top:55.01618%;width:9.70874%;height:4.69256%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.896551724137931% 6.896551724137931% 6.896551724137931% 6.896551724137931%\" id=\"el-054c4e63-0ccd-4a3e-9e75-48e48980449b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">01<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:55.66343%;width:49.51456%;height:3.55987%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 9.090909090909092% 9.090909090909092% 9.090909090909092% 9.090909090909092%\" id=\"el-f9a9befb-459e-4776-951a-9d05b8645622\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Triggers<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.72816%;top:64.72492%;width:62.62136%;height:15.69579%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 2.0618556701030926% 2.0618556701030926% 2.0618556701030926% 2.0618556701030926%\" id=\"el-d764012b-e44f-491c-b5cc-18a0afa8c6e8\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5232558139534882% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">Triggers signify the entry points of the users as they begin the journey.&nbsp;<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"5476faa5-437b-4965-93ed-5f7ae49c8849\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-14dcbb6a-7b77-4042-b3c4-b1b19c64dab3\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:5.33981%;width:100%;height:44.82201%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-0a0cf9af-b498-4b2a-96aa-89ff3492114f\">\n<div style=\"position:absolute;width:100%;height:111.55234%;left:0%;top:-5.77617%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1607000975481-9d00e28475fe?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxhY3Rpb25zfGVufDB8fHx8MTY4OTkzMjg1N3ww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5184&amp;h=3888&amp;fit=max\" alt=\"brown wooden blocks with number 8\" srcSet=\"https:\/\/images.unsplash.com\/photo-1607000975481-9d00e28475fe?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxhY3Rpb25zfGVufDB8fHx8MTY4OTkzMjg1N3ww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=5184&amp;h=3888&amp;fit=max 5184w,https:\/\/images.unsplash.com\/photo-1607000975481-9d00e28475fe?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxhY3Rpb25zfGVufDB8fHx8MTY4OTkzMjg1N3ww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=4147&amp;h=3110&amp;fit=max 4147w,https:\/\/images.unsplash.com\/photo-1607000975481-9d00e28475fe?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxhY3Rpb25zfGVufDB8fHx8MTY4OTkzMjg1N3ww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3110&amp;h=2333&amp;fit=max 3110w,https:\/\/images.unsplash.com\/photo-1607000975481-9d00e28475fe?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxhY3Rpb25zfGVufDB8fHx8MTY4OTkzMjg1N3ww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2073&amp;h=1555&amp;fit=max 2073w,https:\/\/images.unsplash.com\/photo-1607000975481-9d00e28475fe?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxhY3Rpb25zfGVufDB8fHx8MTY4OTkzMjg1N3ww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1036&amp;h=777&amp;fit=max 1036w,https:\/\/images.unsplash.com\/photo-1607000975481-9d00e28475fe?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyfHxhY3Rpb25zfGVufDB8fHx8MTY4OTkzMjg1N3ww&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=255&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.13592%;top:55.01618%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-cc138139-ddaf-46f1-82a5-1f43000dd741\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">02<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:55.66343%;width:49.51456%;height:3.55987%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 9.090909090909092% 9.090909090909092% 9.090909090909092% 9.090909090909092%\" id=\"el-0031dd97-9f0d-4544-a206-02b7f8d54050\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Actions<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.72816%;top:64.72492%;width:62.62136%;height:36.24595%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 0.8928571428571428% 0.8928571428571428% 0.8928571428571428% 0.8928571428571428%\" id=\"el-3d719ae9-4376-4a87-844d-786f59c8a3b9\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5232558139534882% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">Actions refer to the activities the user performs on the website or app and how you can further engage them through personalized campaigns such as push notifications, in-app, web-push, or email.&nbsp;<\/span><\/p>\n<p><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><amp-story-page id=\"80636a83-529a-4160-aa27-7d07bec68a16\" auto-advance-after=\"7s\"><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\" style=\"background-color:#ffffff\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:-9.25926%;width:100%;height:118.51852%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-89821ba3-1459-48cd-882f-1da5bbcb7688\">\n<div style=\"position:absolute;width:177.77778%;height:100%;left:-38.88889%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png\" alt=\"Square pattern image\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><amp-story-grid-layer template=\"vertical\" aspect-ratio=\"412:618\" class=\"grid-layer\"><\/p>\n<div class=\"page-fullbleed-area\">\n<div class=\"page-safe-area\">\n<div style=\"position:absolute;pointer-events:none;left:0;top:5.33981%;width:100%;height:44.82201%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0\" class=\"mask\" id=\"el-d1937377-10b1-4180-9b12-0cf3ce3e6881\">\n<div style=\"position:absolute;width:100.84952%;height:100%;left:-0.42476%;top:0%\" data-leaf-element=\"true\"><amp-img layout=\"fill\" src=\"https:\/\/images.unsplash.com\/photo-1586856635275-af01918579ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8Y29uZGl0aW9uc3xlbnwwfHx8fDE2ODk5MzI5MDh8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3999&amp;h=2666&amp;fit=max\" alt=\"black and white braille typewriter\" srcSet=\"https:\/\/images.unsplash.com\/photo-1586856635275-af01918579ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8Y29uZGl0aW9uc3xlbnwwfHx8fDE2ODk5MzI5MDh8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3999&amp;h=2666&amp;fit=max 3999w,https:\/\/images.unsplash.com\/photo-1586856635275-af01918579ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8Y29uZGl0aW9uc3xlbnwwfHx8fDE2ODk5MzI5MDh8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=3199&amp;h=2133&amp;fit=max 3199w,https:\/\/images.unsplash.com\/photo-1586856635275-af01918579ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8Y29uZGl0aW9uc3xlbnwwfHx8fDE2ODk5MzI5MDh8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=2399&amp;h=1599&amp;fit=max 2399w,https:\/\/images.unsplash.com\/photo-1586856635275-af01918579ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8Y29uZGl0aW9uc3xlbnwwfHx8fDE2ODk5MzI5MDh8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=1599&amp;h=1066&amp;fit=max 1599w,https:\/\/images.unsplash.com\/photo-1586856635275-af01918579ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8Y29uZGl0aW9uc3xlbnwwfHx8fDE2ODk5MzI5MDh8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=799&amp;h=533&amp;fit=max 799w,https:\/\/images.unsplash.com\/photo-1586856635275-af01918579ba?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHwyMHx8Y29uZGl0aW9uc3xlbnwwfHx8fDE2ODk5MzI5MDh8MA&amp;ixlib=rb-4.0.3&amp;fm=jpg&amp;w=340&amp;h=227&amp;fit=max 340w\" sizes=\"(min-width: 1024px) 45vh, 100vw\" disable-inline-width=\"true\"><\/amp-img><\/div>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:12.13592%;top:55.01618%;width:9.70874%;height:5.01618%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:5% 5% 5% 5% \/ 6.451612903225806% 6.451612903225806% 6.451612903225806% 6.451612903225806%\" id=\"el-c545576e-7b69-48ea-b759-53a01f568d5b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-4.499999999999993% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.388350em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: #2d2a35\">03<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:55.66343%;width:49.51456%;height:3.55987%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.9803921568627451% 0.9803921568627451% 0.9803921568627451% 0.9803921568627451% \/ 9.090909090909092% 9.090909090909092% 9.090909090909092% 9.090909090909092%\" id=\"el-9171486f-f11a-444b-8f88-ee436be39806\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5882352941176467% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.258900em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Conditions<\/span><span style=\"color: #2d2a35\">&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:25.24272%;top:60.03236%;width:62.62136%;height:27.83172%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 1.1627906976744187% 1.1627906976744187% 1.1627906976744187% 1.1627906976744187%\" id=\"el-42129a2f-204f-44e0-84a9-82062f87c69b\">\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5232558139534882% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.291262em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"color: rgba(0,0,0,0.6)\">Conditions are the checkpoints to redefine user experience based on the user\u2019s changing preferences and their real-time interactions on the app, campaigns, or website.&nbsp;<\/span><\/span><\/p>\n<\/div>\n<\/div>\n<div style=\"position:absolute;pointer-events:none;left:16.99029%;top:-3.55987%;width:62.62136%;height:4.04531%;opacity:1\">\n<div style=\"pointer-events:initial;width:100%;height:100%;display:block;position:absolute;top:0;left:0;z-index:0;border-radius:0.7751937984496124% 0.7751937984496124% 0.7751937984496124% 0.7751937984496124% \/ 8% 8% 8% 8%\" id=\"el-fb0f5fb7-2e36-400a-bf27-70a19c73f8cf\"><a href=\"https:\/\/www.nvecta.com\/blog\/how-to-create-a-user-journey\/\" data-tooltip-text=\"Let&#x27;s see how to create a user journey with NotifyVisitors\" target=\"_blank\" rel=\"noreferrer noopener\" style=\"width:100%;height:100%;display:block;position:absolute;top:0;left:0\"><\/p>\n<p class=\"fill text-wrapper\" style=\"white-space:pre-line;overflow-wrap:break-word;word-break:break-word;margin:-0.5813953488372093% 0;font-family:&quot;Trykker&quot;,serif;font-size:0.323625em;line-height:1.4;text-align:left;padding:0;color:#000000\"><span><span style=\"font-weight: 700; color: #2d2a35\">Read Full Blog&nbsp; for more<\/span><\/span><\/p>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/amp-story-grid-layer><\/amp-story-page><\/amp-story><\/body><\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Craft personalized user journeys for lasting connections. Boost conversions &#038; engagement with our guide on creating effective user journals.<\/p>\n","protected":false},"author":3,"featured_media":24704,"template":"","meta":{"web_stories_publisher_logo":23087,"web_stories_poster":[],"web_stories_products":[],"footnotes":""},"web_story_category":[5470],"web_story_tag":[5478],"class_list":["post-24701","web-story","type-web-story","status-publish","has-post-thumbnail","hentry"],"story_data":{"version":47,"pages":[{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"x":1,"y":1,"width":1,"height":1,"mask":{"type":"rectangle"},"isBackground":true,"isDefaultBackground":true,"type":"shape","id":"89aaefa1-b2cb-4222-9809-60637b1c39f7"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":false,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"type":"image","x":0,"y":-57,"width":412,"height":364,"scale":100,"focalX":50,"focalY":50,"mask":{"type":"rectangle"},"id":"168933f8-16c7-41ae-94a0-d339ec226611","resource":{"type":"image","mimeType":"image\/jpeg","width":4831,"height":3221,"sizes":{"full":{"file":"media\/unsplash:2FPjlAyMQTA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&ixlib=rb-4.0.3&fm=jpg&w=4831&h=3221&fit=max","mimeType":"image\/jpeg","width":4831,"height":3221},"large":{"file":"media\/unsplash:2FPjlAyMQTA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&ixlib=rb-4.0.3&fm=jpg&w=3864&h=2576&fit=max","mimeType":"image\/jpeg","width":3864,"height":2576},"2898_1932":{"file":"media\/unsplash:2FPjlAyMQTA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&ixlib=rb-4.0.3&fm=jpg&w=2898&h=1932&fit=max","mimeType":"image\/jpeg","width":2898,"height":1932},"1932_1288":{"file":"media\/unsplash:2FPjlAyMQTA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&ixlib=rb-4.0.3&fm=jpg&w=1932&h=1288&fit=max","mimeType":"image\/jpeg","width":1932,"height":1288},"966_644":{"file":"media\/unsplash:2FPjlAyMQTA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&ixlib=rb-4.0.3&fm=jpg&w=966&h=644&fit=max","mimeType":"image\/jpeg","width":966,"height":644},"web_stories_thumbnail":{"file":"media\/unsplash:2FPjlAyMQTA","sourceUrl":"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&ixlib=rb-4.0.3&fm=jpg&w=340&h=227&fit=max","mimeType":"image\/jpeg","width":340,"height":227}},"isPlaceholder":false,"isExternal":true,"needsProxy":false,"id":"media\/unsplash:2FPjlAyMQTA","baseColor":"#262640","blurHash":"LHEVmM5U8^D%%g-pNIIU0g-ooLoz","creationDate":"2018-01-19T00:26:30Z","src":"https:\/\/images.unsplash.com\/photo-1516321497487-e288fb19713f?ixid=M3wxMzcxOTN8MHwxfHNlYXJjaHw2fHx1c2VyJTIwam91cm5leXxlbnwwfHx8fDE2ODk5MzI3MzZ8MA&ixlib=rb-4.0.3&fm=jpg&w=4831&h=3221&fit=max","alt":"three person pointing the silver laptop computer","attribution":{"author":{"displayName":"John Schnobrich","url":"https:\/\/unsplash.com\/@johnschno?utm_source=web_stories_wordpress&utm_medium=referral"},"registerUsageUrl":"https:\/\/media3p.googleapis.com\/v1\/media:registerUsage?token=AW1j3\/fQAZI7o%2BE0AGcyu5GqtqullV\/7Qec56DGgM3doxlQkXVoDnDuYGL1zwXmOyJPqsapDfZhKuQ8By39JOl1D1diChFHICG8mSd0\/6GxlSbd4aTI7AzurbwXwhaecpyGC4w1iuFg0Xygwm0xHXKEThXKPj24n9NyK9XShYyXHJovTtrX7mH\/Bfns1\/zDPMA5h%2BQ5Wb19B42VDUPGFY9xcaZEC1sE3hRmppZCPCYFBucIvAW2ZpNe%2BKB9f1Q%3D%3D"}}},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Trykker"},"fontSize":50,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.18,"textAlign":"center","padding":{"locked":true,"hasHiddenPadding":false},"type":"text","content":"<span style=\"color: #fff0d8\">How To Create a User Journey<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":340,"height":182,"id":"c4e87553-11d8-4d27-9c85-2591336413d2","x":35,"y":405,"tagName":"h1"}],"animations":[],"backgroundColor":{"color":{"r":45,"g":42,"b":53}},"type":"page","id":"53ece471-d87a-4e9d-9d33-908102e5c322","pageTemplateType":"cover"},{"elements":[{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"scale":100,"focalX":50,"focalY":50,"resource":{"type":"image","mimeType":"image\/png","src":"https:\/\/wp.stories.google\/static\/19\/images\/templates\/house-hunting\/page4_5_6_8_9_10_img2.png","width":756,"height":756,"id":0,"alt":"Square pattern 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Journey is On LED signage","attribution":{"author":{"displayName":"Clemens van 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700; color: #2d2a35\">Define User journey<\/span>","borderRadius":{"locked":true,"topLeft":2,"topRight":2,"bottomRight":2,"bottomLeft":2},"width":316,"height":21,"id":"354e4319-d1bf-45a8-ac64-fa61f084f81b","x":47,"y":2,"type":"text"},{"opacity":100,"flip":{"vertical":false,"horizontal":false},"rotationAngle":0,"lockAspectRatio":true,"backgroundTextMode":"NONE","font":{"family":"Roboto"},"fontSize":18,"backgroundColor":{"color":{"r":196,"g":196,"b":196}},"lineHeight":1.2,"textAlign":"left","padding":{"locked":true,"hasHiddenPadding":false,"horizontal":0,"vertical":0},"content":"A journey is defined as customizing the campaigns according to each user\u2019s lifecycle stages. 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