{"id":10262,"date":"2022-07-23T05:51:30","date_gmt":"2022-07-23T05:51:30","guid":{"rendered":"https:\/\/www.invitereferrals.com\/blog\/?p=10262"},"modified":"2022-07-23T05:51:30","modified_gmt":"2022-07-23T05:51:30","slug":"online-reputation-management-statistics","status":"publish","type":"post","link":"https:\/\/www.nvecta.com\/blog\/online-reputation-management-statistics\/","title":{"rendered":"50+ Online Reputation Management Statistics to Use in 2024"},"content":{"rendered":"<p class=\"wp-block-paragraph\">The Digital World&#8217;s impact grows as soon as the number of people online grows. What other people are saying about your brand can affect your real-world life. It is therefore imperative to have an online reputation. A negative online reputation may have the following effects:-<\/p><ul class=\"wp-block-list\">\n<li>Unemployment<\/li>\n<li>Decreased Revenue<\/li>\n<li>Problems in relationship<\/li>\n<li>Not enough customers<\/li>\n<\/ul><p class=\"wp-block-paragraph\">With more and more people switching to the digital World, it has become even more critical to have a handle on the same.<\/p><p class=\"wp-block-paragraph\">Therefore, we have chalked out 50+ most important <strong>online reputation management statistics<\/strong> of 2022 for SEO and online reputation.<\/p><h3 class=\"wp-block-heading\">Career Statistics<\/h3><p class=\"wp-block-paragraph\">It is vital to build a positive online reputation so that you are marketable. It is essential because employers may search for you online.<\/p><p class=\"wp-block-paragraph\">1. According to online reputation management career statistics, it has been found that 98% of employers search for candidates online. (The Manifest)<\/p><p class=\"wp-block-paragraph\">2. Around 79% of employers have rejected candidates because of the things they have posted online. (The Manifest)<\/p><p class=\"wp-block-paragraph\">3. A candidate&#8217;s social media activity is tracked by 90% of employers. (The Manifest)<\/p><p class=\"wp-block-paragraph\">4. Candidates have not been hired by approximately 57% of employers because they have found something in their social media profile. (Career Builder)<\/p><p class=\"wp-block-paragraph\">5. Candidates are checked on Linkedin by almost 77% of recruiters. (Jobvite)<\/p><p class=\"wp-block-paragraph\">6. 78% of employers think employees should keep their social media profiles appropriate even after recruitment. (The Harris Poll)<\/p><p class=\"wp-block-paragraph\">7. Interviews for candidates who cannot be found online are unlikely to be conducted by 47% of employees. (CareerBuilder)<\/p><h2 class=\"wp-block-heading\"><strong>Online Reputation Management Market Statistics<\/strong><\/h2><p class=\"wp-block-paragraph\">8. Google owns 90.77% of the American Search Engine Market. (ReputationX)<\/p><p class=\"wp-block-paragraph\">9. The World&#8217;s most popular search engine is Google Chrome, with a market share of 91.9%. (StatusLabs)<\/p><p class=\"wp-block-paragraph\">10. According to 84% of marketers, building trust will be the main focus of marketing efforts in future. (Vendasta)<\/p><p class=\"wp-block-paragraph\">11. It is believed by almost 12% of adults that they should market themselves online to procure a job. (Vendasta)<\/p><p class=\"wp-block-paragraph\">12. Customers between 18 to 29 years of age use a brand&#8217;s social media website for customer service interactions which accounts for 43%. (Vendasta)<\/p><p class=\"wp-block-paragraph\">13. According to 84% of marketers, gaining customers&#8217; trust will be the most critical objective shortly. (Vendasta)<\/p><p class=\"wp-block-paragraph\">14. Approximately 25% of a company&#8217;s market valuation is due to its online reputation. (Review42)<\/p><p class=\"wp-block-paragraph\">15. A local marketer spends 17% of their average time on online reputation management. (BrightLocal)<\/p><p class=\"wp-block-paragraph\">16. Due to lack of time, 50% of local marketers cannot put their efforts into their online reputation. (BrightLocal)<\/p><h3 class=\"wp-block-heading\">Education Statistics<\/h3><p class=\"wp-block-paragraph\">17. According to<span style=\"text-decoration: underline;\"> Online Reputation Management Statistics<\/span>, 36% of admission officers consider a person&#8217;s social media profile during their admission process. (Kaplan)<\/p><p class=\"wp-block-paragraph\">18. Around 85% of children aged 13 years to 17 years have a social media account. (YouGov)<\/p><p class=\"wp-block-paragraph\">19. According to a study, it has been found that 45% of American teenagers think that social media neither has a positive nor a negative effect on their lives. (Pew Research Center)<\/p><h3 class=\"wp-block-heading\">Revenue Statistics<\/h3><p class=\"wp-block-paragraph\">20. Online Reputation Management Statistics reveal that businesses generate 58% more revenue when they claim their profiles on at least four online review sites. (Womply)<\/p><p class=\"wp-block-paragraph\">21. 34% of people continuously search online for a local business. (BrightLocal)<\/p><p class=\"wp-block-paragraph\">22. 92% of B2B customers believe they are more likely to buy a product or service when they read its online reviews. (G2 and Heinz Marketing)<\/p><p class=\"wp-block-paragraph\">23. A company&#8217;s reputation accounts for 63% of its market value. (Weber Shandwick)<\/p><p class=\"wp-block-paragraph\">24. It takes around 40 good customer reviews and experiences to damage one negative review. (Inc)<\/p><p class=\"wp-block-paragraph\">25. A business with less than a four-star rating is not trusted by around 52% of customers. (BrightLocal)<\/p><p class=\"wp-block-paragraph\">26. Companies can earn approximately 35% more revenue if they respond to at least 25% of their online reviews. (Womply)<\/p><p class=\"wp-block-paragraph\">27. Customers are ready to pay more for a particular product if the brand or company selling it has goodwill in the market. (University of Technology, Sydney)&nbsp;&nbsp;&nbsp;<\/p><p class=\"wp-block-paragraph\">28. Approximately 87% of consumers read business reviews. (BrightLocal)<\/p><p class=\"wp-block-paragraph\">29. If a company has positive reviews, around 50% of customers are ready to pay more for a product. (Podium)<\/p><p class=\"wp-block-paragraph\">30. Approximately 45% of customers are inclined toward a business that acknowledges negative reviews. (ReviewTrackers)<\/p><p class=\"wp-block-paragraph\">31. Whenever researching a business, 56% of people trust search engines the most. (Edelman Trust Barometer)&nbsp;<\/p><p class=\"wp-block-paragraph\">32. Rating filters are used by almost 70% of consumers when searching for a business. (ReviewTrackers)<\/p><p class=\"wp-block-paragraph\">33. Local businesses are trusted by nearly 94% of consumers due to their positive reviews. (BrightLocal)&nbsp;<\/p><p class=\"wp-block-paragraph\">34. Businesses with a rating of 3.5 to 4.5 generate the most revenue. (Womply)&nbsp;&nbsp;&nbsp;<\/p><p class=\"wp-block-paragraph\">35. Social media influences 58% of customers&#8217; buying decisions. (Statistica)<\/p><p class=\"wp-block-paragraph\">36. 92% of people refrain from using a product due to its bad reviews. (BrightLocal)<\/p><p class=\"wp-block-paragraph\">37. 31% of people visit a business&#8217;s website after reading a positive review. (BrightLocal)&nbsp;<\/p><p class=\"wp-block-paragraph\">38. A website&#8217;s conversion rate can be increased by 270% if it displays reviews.(Spiegel Research Center)&nbsp;&nbsp;<\/p><p class=\"wp-block-paragraph\">39. At least 10 reviews are read by a customer before making a purchase decision and trusting a business. (BrightLocal)&nbsp;<\/p><p class=\"wp-block-paragraph\">40. 44% of individuals refrain from buying a product with zero ratings or reviews. (PowerReviews)&nbsp;<\/p><p class=\"wp-block-paragraph\">41. 63% of individuals contemplate reviews as a vital part of their decision-making process. (Demand Gen Report)&nbsp;&nbsp;<\/p><p class=\"wp-block-paragraph\">42. A company with less than a 5-star rating tends to lose 12% of its business. (BrightLocal)&nbsp;<\/p><h2 class=\"wp-block-heading\">Latest Online Reputation Management Statistics<\/h2><p class=\"wp-block-paragraph\">43.&nbsp; It has been found that over 75% of cyber-attacks are through email. (ReputationX)<\/p><p class=\"wp-block-paragraph\">44. 53% of adults are unaware of protecting themselves against cybercrime. (ReputationX)<\/p><p class=\"wp-block-paragraph\">According to 41% of people, their accounts are not worth a hacker&rsquo;s time. (ReputationX)<\/p><p class=\"wp-block-paragraph\">45. Around 60% of customers do not trust a business due to its negative reviews. (ReputationX)<\/p><p class=\"wp-block-paragraph\">46. 74% of customers trust a company more due to its positive reviews. (ReputationX)<\/p><p class=\"wp-block-paragraph\">47. 97% of customers search online for local companies. (ReputationX)<\/p><h3 class=\"wp-block-heading\">Staffing Statistics<\/h3><p class=\"wp-block-paragraph\">48. 82% of job seekers look at a company&#8217;s reputation before applying. (CareerArc)<\/p><p class=\"wp-block-paragraph\">49. 86% of people seeking a job search for a company&#8217;s reviews and ratings to decide where to apply for a job. (Glassdoor)<\/p><p class=\"wp-block-paragraph\">50. Almost 86% of women and 67% of men in the United States will not join a company with a bad reputation. (Glassdoor)<\/p><p class=\"wp-block-paragraph\">51. According to a survey, it has been revealed that 50% of people wouldn&#8217;t work for a company with a bad reputation even if they are given a hike in the salary. (Glassdoor)&nbsp;<\/p><p class=\"wp-block-paragraph\">52. A company may have to pay almost 10% more per hire if they have bad reviews and a reputation. (Glassdoor)<\/p><h4 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h4><p class=\"wp-block-paragraph\">If a business plans everything strategically and maintains a strong reputation, it is bound to be on the top.<\/p><p class=\"wp-block-paragraph\">The above-given <em>Online Reputation Management Statistics <\/em>would help you make your decision wisely.&nbsp;<\/p><p class=\"wp-block-paragraph\">Alternatively, you can schedule a demo with <a href=\"https:\/\/www.invitereferrals.com\/campaign\/site\/scheduledemo\" target=\"_blank\" rel=\"noopener\">InviteReferrals<\/a>, considered one of the best softwares for building social media and website campaigns.<\/p><div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list \">\n<div id=\"faq-question-6441694ad5088\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \">Q1. Why is Online Reputation important? <\/h3>\n<div class=\"rank-math-answer \">\n\n<p>u003cbr\/u003e u003cstrongu003eAns.u003c\/strongu003e Online Reputation is significant if businesses want to maintain a positive online reputation in the market. It can help a company gain more positive reviews and hence more customers. Therefore a business must chalk out ways in which they can build a positive reputation for the company.u003cbr\/u003e <\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-6441694ad508a\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \"> Q2. How many people check reviews online? <\/h3>\n<div class=\"rank-math-answer \">\n\n<p>u003cbr\/u003eu003cstrongu003e Ansu003c\/strongu003e. According to a survey, it has been found that around 84% of people trust online reviews. Almost 91% of customers read online reviews regularly before buying a product.u003cbr\/u003e <\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-6441694ad508b\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question \"> Q3. How big is the Online Reputation Market?u003cbr\/u003eu003cbr\/u003e<\/h3>\n<div class=\"rank-math-answer \">\n\n<p> u003cstrongu003eAnsu003c\/strongu003e.  The Online Reputation Management market is estimated to attain an annual growth rate of 15.33% ($239.99 million). This figure is increasing year by year and creating records.u003cbr\/u003eu003cbr\/u003e <\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div><p class=\"wp-block-paragraph\">&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Digital World&#8217;s impact grows as soon as the number of people online grows. What other people are saying about your brand can affect your real-world life. It is therefore imperative to have an online reputation. A negative online reputation may have the following effects:- Unemployment Decreased Revenue Problems in relationship Not enough customers With [&hellip;]<\/p>\n","protected":false},"author":37,"featured_media":10264,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5799],"tags":[],"class_list":["post-10262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-referral-and-loyalty"],"_links":{"self":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts\/10262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/comments?post=10262"}],"version-history":[{"count":0,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts\/10262\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/media\/10264"}],"wp:attachment":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/media?parent=10262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/categories?post=10262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/tags?post=10262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}