{"id":1032,"date":"2015-08-19T10:21:15","date_gmt":"2015-08-19T10:21:15","guid":{"rendered":"http:\/\/www.invitereferrals.com\/blog\/?p=1032"},"modified":"2015-08-19T10:21:15","modified_gmt":"2015-08-19T10:21:15","slug":"meritnation-used-referral-solution-increase-registrations","status":"publish","type":"post","link":"https:\/\/www.nvecta.com\/blog\/meritnation-used-referral-solution-increase-registrations\/","title":{"rendered":"How Meritnation used referral solution to increase registrations"},"content":{"rendered":"

\"maxresdefault\"<\/a><\/p>\n

Meritnation.com used referral program as a very effective and low cost channel to increase registrations.\u00a0Itimes.com set up a referral program to increase registrations on it’s site. The site visitor can refer his friends and get a $10 coupon for every 10 registrations through his referral. Since every visitor is very likely to have a social circle consisting people of his own demography. This was a very effective way to reach target audience.<\/p>\n

\u00a0<\/p>\n

Goal<\/strong>\u00a0:\u00a0To increase registrations on website<\/p>\n

Incentive<\/strong>\u00a0: $10 coupon for every 10 referral registrations<\/p>\n

Results :\u00a0<\/strong>\u00a0500K target audience reached through friend invites in 3 months resulting in a low customer acquisition cost<\/p>\n

Points of Integration<\/h2>\n

Success of the referral program software<\/a> is directly proportional to it’s\u00a0visibility and promotion<\/a>. Itimes integrated the referral program on it’s website as a floating referral button. They could have increased the referral program performance multifold by including it in the mailers as well.<\/p>\n

1. Referral program integration on itimes site<\/h3>\n

\"itimes-customer-acquisition\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Meritnation.com used referral program as a very effective and low cost channel to increase registrations.\u00a0Itimes.com set up a referral program to increase registrations on it’s site. The site visitor can refer his friends and get a $10 coupon for every 10 registrations through his referral. Since every visitor is very likely to have a social […]<\/p>\n","protected":false},"author":37,"featured_media":1892,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5799],"tags":[],"class_list":["post-1032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-referral-and-loyalty"],"_links":{"self":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts\/1032","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/comments?post=1032"}],"version-history":[{"count":0,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts\/1032\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/media\/1892"}],"wp:attachment":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/media?parent=1032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/categories?post=1032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/tags?post=1032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}