{"id":1486,"date":"2015-06-10T18:03:25","date_gmt":"2015-06-10T18:03:25","guid":{"rendered":"http:\/\/www.invitereferrals.com\/blog\/?p=1486"},"modified":"2015-06-10T18:03:25","modified_gmt":"2015-06-10T18:03:25","slug":"refer-friend-software-shopclues-mobile","status":"publish","type":"post","link":"https:\/\/www.nvecta.com\/blog\/refer-friend-software-shopclues-mobile\/","title":{"rendered":"Shopclues Referral Program Software Case Study"},"content":{"rendered":"

\"Logo_of_ShopClues\"<\/a><\/p>\n

Refer a friend software is a very effective and low-cost customer acquisition channel. shopclues referral program<\/strong> used software to increase Android App installs and in the process reached the target audience through friend invites. Customers got a $2 discount voucher for every referral install. Since every visitor is very likely to have a social circle consisting of people of his own demography. This was a very effective way to reach the target audience. Refer a friend software made sending invites over WhatsApp, SMS, Email, facebook, twitter very easy.<\/p>\n

Goal<\/strong>\u00a0: Increase Shopclues Application installs<\/p>\n

Incentive<\/strong>\u00a0: $2 coupon for every shopclues Application install by a friend<\/p>\n

Results :\u00a0<\/strong>\u00a0Enhanced target audience reach through friend invites.<\/p>\n

<\/p>\n

Refer a friend program integration<\/h2>\n

Success of the refer a friend software is directly proportional to it’s\u00a0visibility and promotion<\/a>. Shopclues integrated the referral program on it’s payment success pages on website, mobile site and mobile application. This helped in getting good participation in the refer a friend program. Customer could simply import his contact list to send out the invites over email. Or simply share on his social media profiles like facebook and twitter<\/p>\n

\"refer<\/a><\/p>\n

1. Refer a Friend Email Notifications<\/h3>\n

A. Enrollment Mail <\/strong>: Mail sent to participant of the campaign<\/p>\n

\"Refer<\/a><\/p>\n

B. Friend Invite mail<\/strong>
\n<\/span><\/h3>\n

\"Friend<\/a><\/p>\n

C. Referrer Reward email <\/strong>: Coupon is sent over the email to referrer when his friend installs the shopclues application<\/p>\n

\"Refer<\/a><\/p>\n

D<\/strong>. Facebook Share Feed\u00a0<\/strong>: This is how the feed looked on the friends newsfeed. The invite content is carefully crafted to get the attention of the viewer and drive call to action.<\/p>\n

\"Facebook<\/a><\/strong><\/p>\n

InviteReferrals refer a friend software automates the referral campaign for online businesses. It further provides\u00a0complete analytics<\/a> including invites sent, referral visits and installs through each medium and device type. This helps in iterating the program to get best performance.<\/p>\n","protected":false},"excerpt":{"rendered":"

Shopclues used refer a friend software to increase Android Application installs and reached target audience through friend invites – InviteReferrals<\/p>\n","protected":false},"author":37,"featured_media":2434,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5799],"tags":[5908],"class_list":["post-1486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-referral-and-loyalty","tag-refer-a-friend-software"],"_links":{"self":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts\/1486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/comments?post=1486"}],"version-history":[{"count":0,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/posts\/1486\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/media\/2434"}],"wp:attachment":[{"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/media?parent=1486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/categories?post=1486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nvecta.com\/blog\/wp-json\/wp\/v2\/tags?post=1486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}